Content & Social Media Manager

University Circle Inc. Content & Social Media Manager Location: Cleveland, OH – Full time, Exempt. Reports to: Chief Marketing and Experience Officer. Salary: $50,000 - $60,000. Work arrangement: In person with 20% remote option. About UCI University Circle Inc. (UCI) is a nonprofit organization that connects district stakeholders, residents, and neighbors. We convene, collaborate, curate, and nurture. We believe University Circle is a world‑class neighborhood, dedicated to creating opportunities for health and vibrancy within this district and for surrounding neighborhoods. Our organizational values are Collaboration, Community, and Character. Position Summary The Content & Social Media Manager owns University Circle’s day‑to‑day social media and content presence, with a strong emphasis on photo and video creation, social media engagement, influencer collaboration, and content distribution across platforms. This hands‑on role ensures the district’s channels are current, compelling, and human, while supporting long‑term brand growth. It is a collaborative, relationship‑driven position that requires passion for creating and capturing content. Key Responsibilities Capture high‑quality photos and short‑form video throughout the district, including events, public spaces, partner institutions, seasonal moments, and everyday activity. Edit photo and video content for social platforms using mobile and desktop tools. Create on‑brand graphics and short‑form videos using Canva and similar tools. Maintain a current, well‑organized content library of graphics, photos, and videos. Work with the Director of Marketing & Experiences to coordinate freelance photographers, videographers, and drone operators for larger or specialized shoots. Develop content calendars across all platforms in collaboration with the Chief Marketing & Experience Officer and the Director of Marketing & Experience. Own daily posting, scheduling, and content flow across all platforms with sensitivity to timing, tone, and audience. Monitor performance and adjust content based on platform insights. Monitor comments, DMs, and mentions across platforms and respond appropriately, escalating sensitive issues when needed. Actively engage with partner institutions, artists, performers, influencers, and community members on all platforms. Source, request, and reshare user‑generated content to keep channels current and participatory. Develop and manage an influencer and creator strategy aligned with the University Circle brand, identify local and regional creators, coordinate outreach, outline content expectations, approvals, and reposting. Track performance and learnings to refine future collaborations. Own production and distribution of select marketing emails, compiling content, formatting layouts, managing visuals, links, and basic copy within existing email platforms (currently HubSpot). Coordinate with external teams to gather timely and accurate information. Support future transitions to automated or website‑driven email workflows as systems evolve. Qualifications Bachelor’s degree in marketing, business, graphic design, or a related field. At least 2 years of experience in social media, content creation, or marketing. Strong portfolio demonstrating social‑first content and short‑form video; examples of photos and videos directly captured are required. Proficiency in Canva and working familiarity with Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere) or similar tools. Experience using tools such as CapCut, Meta Business Suite, TikTok native tools, HubSpot, and basic video editing platforms. Comfortable capturing photo and video content on‑site. Solid writing skills for captions and short‑form storytelling. Strong interpersonal skills and comfort working with the public, partners, and internal stakeholders. Organized, responsive, and adaptable. Benefits University Circle Inc. offers a comprehensive compensation package that balances competitive pay, comprehensive benefits, a flexible work schedule, and a strong focus on employee engagement and well‑being. Benefits supported by UCI include medical, dental, vision, life and disability insurance, paid time off and generous sick leave, and retirement benefits. Equal Opportunity Employer University Circle Inc. is dedicated to fostering an inclusive workplace that thrives on diversity. We acknowledge that this journey is continuous, and we are committed to an ongoing process of inclusion. As an equal opportunity employer, we stand against discrimination based on race, color, age, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability, or other characteristic protected by law. #J-18808-Ljbffr UNIVERSITY CIRCLE, INC