Assistant, Audience Development - AWAL

About Sony Music Entertainment At Sony Music Entertainment, we fuel the creative journey. We have played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We have nurtured some of music's most iconic artists and produced influential recordings. Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. We are committed to artistic integrity, transparency, and entrepreneurship. Sony Music Entertainment is a member of the Sony family of global companies. At AWAL, we work with an epic roster of emerging talent and more established artists & labels from around the world. We aim to remove all barriers between artists and the A&R teams or store editors that help them take their business to the next level within the AWAL ecosystem. What you'll do Schedule meetings and provide administrative support for the US Audience Development team. Manage end-to-end process for new vendor set up and processing of invoices / POs. Prepare weekly Audience Development reports including audience growth, digital KPIs, social content highlights, top UGC and sound/trend tracking. Assist the AD team on research, ideation and setup across core digital campaigns (influencer campaigns, digital content distribution, social content shoots and fan activations). Support weekly digital partner pitching, asset coordination and tracking across priority frontline releases; assist with digital platform support requests, verifications, troubleshooting and account issues. Assist with onboarding of new artists and provide social audits and digital optimization recommendations. Manage AD team internal resources & documentation (best practice docs, agency database & digital tracking docs). Maintain super fan & creator directories for priority artist campaigns; assist with community management, fan outreach and coordination of fan-focused UGC initiatives. Who you are Ideally has previous administrative experience; music industry experience with knowledge of the recorded music business is preferred. Must have a passion for music. Must be a team player. Proficient in Google Workspace (Gmail, Meet, Calendar, Drive) & Microsoft Office (Word, Excel); Photoshop also preferred. Proactive and collaborative with strong judgment, critical thinking and resourcefulness. Strong verbal, written and interpersonal communication skills. Highly organized and detail-oriented. Must maintain the highest level of confidentiality and professionalism. Comfortable working in a fast-paced, high-volume & evolving environment. Ability to work overtime when necessary. What we give you You join an inclusive, collaborative and global community where you can channel your passion every day. A modern office environment designed to foster productivity, creativity, and teamwork, empowering you to bring your best. An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching. Voluntary benefits like company-paid identity theft protection, resources for pets, mental health and meditation resources, fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans. Investment in your professional growth and development to help you thrive in our vibrant community. The space to accelerate progress, positively disrupt, and create what happens next. Time off for a winter recess. Sony Music is committed to providing equal employment opportunities for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law. California based applicants have certain rights under California law. Please see our California Recruitment Privacy Policy for more details. The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for. The actual base salary offered depends on a variety of factors, including qualifications, years of relevant experience, skills, education, certifications, and location. California Pay Range

$41,000 — $45,000 USD

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