Associate Director, Thought Leader Liaison

Role Description

The Thought Leader Liaison (TLL) is responsible for identifying, cultivating, and managing relationships with key HCP partners and influential individuals within Hematology/Oncology, through strategic collaborations and marketing initiatives. Key duties include:

• Researching potential KOLs in both Academic and Community settings
• Developing engagement strategies
• Negotiating partnership terms
• Tracking campaign performance
• Maintaining ongoing communication with key influencers

Qualifications

• BS/BA or equivalent required preferably in Marketing, Science, Business Administration or other similar degree; an MBA or other advanced degree preferred
• Minimum 8+ years pharmaceutical sales and/or marketing experience
• Hematology/Oncology experience is required
• Strong scientific acumen and business acumen
• Excellent communication and interpersonal skills
• Analytical skills to evaluate campaign performance and identify trends
• Creative thinking to develop engaging P2P collaboration concepts
• Knowledge of industry trends and target audience demographics
• Team player with the ability to work independently
• Self-starter with initiative
• Strong strategic and tactical planning, project management, communication, and organization skills
• Understanding of compliance environment in pharmaceutical promotions
• Flexibility to travel 50-70% of the time
• The role requires candidate to live near a major airport

Requirements

• Track key performance indicators (KPIs) such as reach, engagement, conversions, and brand mentions across P2P campaigns
• Monitor campaign progress and adjust as needed to optimize results
• Analyze campaign data to identify successes and areas for improvement
• Generate comprehensive reports for stakeholders

Benefits

• Comprehensive medical coverage
• Dental and vision coverage
• Generous paid time-off
• 401(k) retirement plan with competitive company match
• Medical & Dependent Care Flexible Spending Account
• Monthly cell phone reimbursement
• Employee Assistance Program