Brand Manager

Drive profitable revenue by identifying prospects, creating interest, understanding client needs, and presenting clear apparel, promotional product, and team uniform solutions. The Brand Rep owns the front end of the sales process - from prospecting through client approval of the garment or product, the design, and the pricing - before handing the approved opportunity to Client Success Rep. Five Key Accountabilities 1. New Business Developmen t Build a consistent pipeline by identifying the right prospects and giving them a compelling reason to engage with Team Image. Prospect through outreach, networking, referrals, research, events, and targeted account development. Create client-specific interest using relevant examples, customized pitch decks, product ideas, AI-assisted mockups, and pricing concepts. Position Team Image as a strategic brand partner - not simply an apparel, promotional product, or uniform vendor. Schedule introductory meetings and maintain disciplined follow-up in the CRM. Develop opportunities across schools, athletic programs, teams, businesses, and organizations. OUTCOME: A healthy, active pipeline of qualified prospects who understand Team Image's value and agree to take the next step. 2. Discovery, Client Strategy & Relationship Ownership Lead client conversations that uncover the organization’s goals, brand needs, challenges, decision process, budget, quantities, and timeline. Conduct strong introductory meetings and ask thoughtful discovery questions. Understand the client’s organization, audience, current process, brand standards, decision-makers, and long-term opportunities. Identify needs across custom apparel, promotional products, team uniforms, stores, staff programs, events, recognition, and fundraising. Translate client needs into a clear opportunity brief with the required product, quantity, sizing, decoration, budget, and in-hands information. Serve as the primary relationship owner and strategic point of contact throughout the client lifecycle. OUTCOME: The Brand Rep earns trust, understands the real opportunity, and has the information needed to build a relevant solution. 3. Product Solutions, AI Mockups, Pricing & Pitch Decks Turn discovery into a professional, client-specific recommendation that is easy to understand, evaluate, and approve. Search Team Image's available garments, uniforms, apparel brands, promotional products, suppliers, and program options. Select products based on the client’s brand, objectives, sport, audience, quality expectations, quantities, budget, availability, and timeline. Understand garments, fabrics, fits, decoration methods, product quality, and the operational impact of each recommendation. Use AI and approved design tools to create fast preliminary mockups, concepts, colorways, and realistic product presentations. Use only approved client logos and brand assets; never recreate, distort, approximate, or AI-generate protected logos. Understand and correctly apply Team Image's pricing, decoration costs, margin requirements, freight, tariffs, setup charges, and applicable fees. Create pricing mockups that combine the client’s branding, proposed product, decoration, quantity assumptions, and selling price. Customize Team Image's general pitch decks by adding relevant products, client branding, mockups, pricing, examples, and recommendations while removing irrelevant content. Develop good/better/best options when they help the client compare choices and make a decision. OUTCOME: The client can clearly see what Team Image recommends, what it will look like, what it will cost, and why it is the right solution. 4. Pitch, Approval, Closing & Clean Handoff Lead the client from recommendation to a clear decision while protecting pricing, margin, expectations, and the Team Image experience. Conduct pitch meetings that connect the recommendation to the client’s objectives and brand. Explain product differences, decoration choices, timelines, pricing, and tradeoffs in straightforward language. Communicate confidently, recommend the best solution, handle objections, and establish a specific next step. Secure client agreement to the garment or product, the design direction, and the pricing. Use an order meeting when necessary to finalize colors, sizes, quantities, decoration locations, delivery requirements, program details, and payment expectations. Confirm that approved pricing meets Team Image margin requirements before the opportunity moves forward. Hand the approved opportunity to Client Success with complete, accurate, documented information while remaining the relationship owner. OUTCOME: Profitable opportunities are approved efficiently and handed to Client Success with everything required for accurate execution. 5. Account Growth, Follow-Up & Long-Term Partnership Grow client value after the first order by staying engaged, identifying new needs, and creating additional opportunities. Follow up after delivery and confirm client satisfaction. Identify reorders, renewals, team stores, staff apparel, promotional products, fundraising, event, recognition, and Elite Schools opportunities. Expand relationships across departments, programs, teams, locations, and decision-makers within each account. Use CRM activity, planned touchpoints, client stories, new-product ideas, and seasonal campaigns to remain proactive. Partner with Client Success and leadership to resolve issues while maintaining ownership of the client relationship. Build annual account plans for priority clients and consistently create repeat business. OUTCOME: Clients view Team Image as a long-term brand partner, resulting in retention, repeat orders, cross-selling, referrals, and profitable account growth. Sales & Communication: Prospecting, discovery, listening, presenting, recommending, handling objections, follow-up, and closing. AI & Technology: Confident use of AI, mockup tools, presentation software, product-search tools, pricing resources, and CRM systems. Apparel & Product Knowledge: Working knowledge of garments, fabrics, fits, brands, promotional products, decoration methods, availability, and timelines. Sports Understanding: Credibility with athletic directors, coaches, teams, athletes, and families; understanding of uniforms, player packs, fan gear, and team programs. Pricing & Business Judgment: Ability to build accurate, profitable recommendations and explain value without relying on discounting. Creative Problem-Solving: Ability to turn an incomplete idea into a relevant visual solution that fits the client’s brand, budget, and objectives. Organization & Ownership: Strong preparation, documentation, time management, prioritization, CRM discipline, and follow-through. Participate in weekly sales meetings, pipeline reviews, and EOS meeting rhythms. Maintain current CRM records, realistic close dates, accurate opportunity values, and a clear next step for every active opportunity. Prepare before client meetings and arrive with relevant ideas, examples, questions, and recommendations. Work collaboratively with Client Success Reps, Art team, purchasing, production, leadership, and other Brand Reps. Continue learning AI, apparel, promotional products, uniforms, decoration, pricing, and Team Image processes. Represent Team Image professionally in-office, online, at client meetings, and within the community. #J-18808-Ljbffr