Staff Creative Content Lead, XR

X Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act. Note: By applying to this position you will have an opportunity to share your preferred working location from the following: San Jose, CA, USA; San Francisco, CA, USA; New York, NY, USA . Bachelor's degree or equivalent practical experience. 8 years of related experience including consumer-facing product design. Include a portfolio, website, or any other relevant link to your work in your resume (providing a viewable link or access instructions). Preferred qualifications: Experience partnering closely with cross‑functional teams. Experience developing content design strategy for new or complex product spaces. Experience with XR/AR/VR. Project management and cross‑functional collaboration skills. About the job The UX team works on technologies to enable the next generation of XR experiences and devices. We design, prototype, and research the experiences and interactions that set the direction for Google's emerging products across the spectrum of XR devices. In a nascent and quickly developing category of devices with new user interaction paradigms, the role of Creative Content Lead is critical in shaping creative direction, users’ emerging mental models, and adoption of our products. In this role, you will lead content design strategy across the portfolio of XR devices and experiences, including immersive headsets and glasses with and without displays. For decades, the computing revolution has reshaped our world driven by breakthroughs in compute, connectivity, mobile, and now, AI. Google's XR team is at the forefront of the next major leap – the convergence of AI and XR. This is more than just new devices – it's about reimagining how we interact with the world around us. We're building a future where lightweight XR devices like smart glasses and headsets pair with helpful AI to augment human intelligence, offering personalized, conversational, and contextually aware experiences. The US base salary range for this full-time position is $189,000-$274,000 plus bonus, equity, and benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job‑related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google. Responsibilities Lead creative content design and UX Writing across the portfolio of XR devices and experiences. Develop content design strategy for the full spectrum of XR devices and experiences. Develop deep understanding of user needs and product behaviors and constraints. Partner with UX and cross‑functional teams to implement content design, delivering polished, high quality UX writing across the ecosystem. Partner with cross‑product areas to create content design for first‑party app experiences to bring a consistent voice and approach across the ecosystem. Create XR UX guidelines for voice, tone, and style, and elevate Content Design and UX writing craft. Develop and manage content design and UX writer process and workflows, including string management and translations. Support development of narrative for key XR public moments and launches. Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents‑to‑be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire. Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting. #J-18808-Ljbffr Google Inc.