Manager, Paid Social

Drive overall digital strategy and associated tactics to meet client goals Establish leadership with clients and departmental teams across OMD and agency partners Manage, mentor, train, and develop junior team members Prioritize and manage quarterly priorities and ad-hoc requests Solve unattempted or complex problems Share learnings and best practices across the organization Improve team efficiency and effectiveness through new processes Develop proactive ideas to meet client goals and grow business Consult, educate, and negotiate with clients and agency partners Communicate paid media insights, reporting, trends, and initiatives Present recommendations and ideas to clients and internal teams Educate client teams on trends, best practices, and technologies Drive paid social campaign optimizations, forecasting, opportunity analysis, campaign management, monitoring, competitive research, budget pacing, billing, and integrated media understanding Requirements Bachelor’s degree in marketing, advertising or communications 3+ years of work experience managing online marketing/advertising accounts Proactive self-starter General knowledge of direct marketing principles and strategies Polished presentation, communication, and listening skills Strong organizational skills and ability to manage multiple projects simultaneously Confidence analyzing and acting on marketing data In-depth knowledge of paid social optimizations Knowledge of forecasting and opportunity/gap analysis Experience with campaign management tools, including bid rules/management Advanced social media knowledge Ability to monitor and evaluate new social trends and products Experience with research tools and competitive analysis Knowledge of budget pacing and billing Understanding of integrated media, client scope, and industry trends Core Competencies Demonstrates expertise in driving digital strategy and optimizing paid social campaigns, with a strong focus on client communication, team leadership, and data analysis. Proficient in managing multiple projects and developing innovative solutions to meet client goals and enhance business growth. Highest-signal resume keywords Digital Strategy Development Paid Social Campaign Optimization Client Communication Team Leadership and Mentoring Data Analysis and Reporting ATS Optimization Keywords Hard Skills Campaign Management Forecasting Opportunity Analysis Budget Pacing Direct Marketing Principles Paid Media Insights Social Media Knowledge Competitive Analysis Research Tools Ad-Hoc Project Management Soft Skills Polished Presentation Skills Strong Organizational Skills Proactive Self-Starter Effective Communication Listening Skills Industry Keywords Integrated Media Marketing Data Analysis Client Scope Industry Trends Best Practices Tools & Technologies Campaign Management Tools Bid Rules Management #J-18808-Ljbffr