Marketing Strategy Specialist

Marketing Strategy Specialist

New

Skills

Analytics Tools Brand Strategy Content Marketing Customer Relationship Management (CRM) Digital Marketing Email Marketing Market Research Project Management SEO/SEM Social Media Management

As a Marketing Specialist at Horizon, you will play a pivotal role in developing go-to-market strategies and campaigns tailored for a leading health insurer in New Jersey. Your efforts will be instrumental in enhancing customer acquisition, retention, brand experience, and sales enablement, making a significant impact on the company's growth and customer satisfaction.

Key Responsibilities

• Develop and implement comprehensive marketing strategies.
• Support initiatives for customer acquisition and retention.
• Enhance brand experience through targeted campaigns.
• Collaborate with sales teams for effective sales enablement.
• Analyze market trends and performance metrics.

Required Skills & Qualifications

• Bachelor's degree in Marketing or related field.
• Proven experience in marketing strategy development.
• Strong analytical and project management skills.
• Excellent communication and collaboration abilities.
• Familiarity with digital marketing tools and techniques.

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Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: Months