Lead Specialist, Solution Architect

Marketing Technology Solution Architect Location: Durham Office preferred Role Summary We are seeking a Marketing Technology Solution Architect to serve as a senior technical leader within our Marketing Technology and CRM ecosystem. This role will contribute to the architecture, design, and strategic evolution of Salesforce Marketing platforms, partnering closely with Marketing, CRM, Data, and Engineering teams to deliver scalable, secure, and high‑impact marketing solutions. This role blends hands‑on technical leadership, platform strategy, and cross‑functional enablement, ensuring our marketing technology stack supports both current execution and future growth. Key Responsibilities Platform Architecture & Technical Leadership Act as the solution architect and technical authority for Salesforce Marketing platforms, including Salesforce Marketing Cloud and related CRM integrations. Design and govern end‑to‑end marketing technology architectures, ensuring scalability, performance, security, and alignment with enterprise standards. Lead technical decision‑making for platform enhancements, integrations, and modernization initiatives across marketing and CRM systems. Salesforce Marketing Platform Ownership Own the implementation, configuration, and optimization of Salesforce Marketing Cloud capabilities (features, integrations, and APIs). Partner with CRM and data teams to ensure seamless data flow between Salesforce CRM, marketing platforms, and downstream analytics. Provide architectural guidance for adoption of Salesforce Data Cloud and Marketing Cloud Next, including identity resolution, segmentation, and activation use cases (preferred). Cross‑Functional Partnership & Enablement Serve as a trusted technical advisor to stakeholders, clearly communicating tradeoffs, risks, and recommendations. Support platform enablement through documentation, design standards, and technical training material, helping teams adopt best practices effectively. Delivery, Governance & Continuous Improvement Advise and support complex marketing technology initiatives from design through delivery, ensuring quality and on‑time execution. Establish and enforce governance, architectural patterns, and development standards across marketing technology solutions. Stay current with Salesforce releases and industry trends, proactively recommending innovations that improve efficiency, personalization, and customer experience. Required Qualifications Extensive hands‑on experience with Salesforce Marketing Platforms (Salesforce Marketing Cloud required), Data Cloud and Marketing Cloud Next preferred. Proven experience as a Solution Architect, Lead Engineer, or Principal‑level technical contributor in marketing or CRM technology. Strong understanding of marketing automation, customer journeys, data integration, and personalization at scale. Experience designing and integrating solutions across Salesforce CRM and enterprise data ecosystems. Ability to lead through influence, partnering effectively with both technical and non‑technical stakeholders. At least 5 recent years’ experience with Salesforce Marketing Automation platforms. Preferred Qualifications Experience with Salesforce Data Cloud and/or Marketing Cloud Next. Salesforce certifications (Marketing Cloud Consultant, Architect, or equivalent). Experience supporting enterprise‑scale marketing transformations or roadmap‑driven platform evolution. Background in MarTech governance, platform strategy, and enablement. Why This Role Matters This role is critical to ensuring our marketing technology platforms are future‑ready, well‑architected, and capable of supporting sophisticated, data‑driven marketing strategies. This position combines technical depth, strategic thinking, and organizational leadership to drive real business impact. Work Setup This is a hybrid work setup, with a preference for candidates who can work onsite at our Durham office three days per week. Compensation & Benefits Applications will be accepted through March 25. (Note: this window may be extended depending on business needs.) The full‑time salary range for this role is between $140,000 - $155,000. This position is eligible to participate in an annual incentive program, and information on benefits offered is here. Equal Opportunity Pearson is an Equal Opportunity Employer and a member of E‑Verify. Employment decisions are based on qualifications, merit and business need. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status or any other group protected by law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. If you are an individual with a disability and are unable or limited in your ability to use or access our career site as a result of your disability, you may request reasonable accommodations by emailing View email address on click.appcast.io. #J-18808-Ljbffr