Senior Product Marketing Manager, Banking and Capital Markets
Chainlink Labs
About Chainlink Chainlink is the industry-standard oracle platform bringing the capital markets on-chain and powering the majority of decentralized finance (DeFi). The Chainlink stack provides the essential data, interoperability, compliance, and privacy standards needed to power advanced blockchain use cases for institutional tokenized assets, lending, payments, stablecoins, and more. Since inventing decentralized oracle networks, Chainlink has enabled tens of trillions in transaction value and now secures the vast majority of DeFi. Many of the world’s largest financial services institutions have adopted Chainlink’s standards and infrastructure, including Swift, Euroclear, Mastercard, Fidelity International, UBS, S&P Dow Jones Indices, FTSE Russell, WisdomTree, ANZ, and top protocols such as Aave, Lido, GMX and many others. Chainlink leverages a novel fee model where offchain and onchain revenue from enterprise adoption is converted to LINK tokens and stored in a strategic Chainlink Reserve. Learn more at chain.link. About The Role As a Senior Product Marketing Manager, Banking & Capital Markets at Chainlink Labs, you will define and own the commercial narratives that bring institutional financial workflows on-chain. Sitting at the intersection of traditional finance and decentralized infrastructure, you will shape how global banks, data providers, and asset managers understand and adopt blockchain-powered solutions across data distribution, payments, and privacy-preserving workflows. This role is not limited to a single product—it is about owning end-to-end institutional workflows and translating complex technical capabilities into clear, commercially compelling "buyer truth." You will develop and drive go-to-market strategies for key initiatives across institutional data, payments and treasury, and privacy-enhancing technologies, ensuring Chainlink is positioned as the definitive platform for secure, compliant, and scalable financial infrastructure. You will work cross-functionally with Product, Engineering, Sales, and broader GTM teams to bridge technical innovation with real-world financial use cases. Your goal is to ensure that Chainlink’s messaging resonates with institutional decision-makers while aligning with how financial products are bought, sold, and governed in regulated markets. Your Impact Own Segment & Horizontal Narratives: Develop and maintain clear, cohesive narratives across core institutional workflows—including data distribution, digital payments and settlement, and privacy/confidentiality—ensuring consistency and strength across all market-facing materials. Map Financial Workflows: Document and analyze end-to-end institutional workflows (e.g., data licensing, cross-border payments, liquidity management, and confidential transactions), identifying key stakeholders, commercial drivers, and where Chainlink delivers differentiated value. Translate Technical Capabilities into Commercial Value: Bridge complex technologies (e.g., APIs, smart contracts, CCIP, ZK-proofs, MPC, TEEs) into compelling, business-focused value propositions tailored to banks, data providers, compliance teams, and treasury organizations. Drive GTM Strategy & Execution: Lead go-to-market strategies for new products and features across the banking and capital markets portfolio, ensuring launches are strategically sound, well-coordinated, and tied to measurable business outcomes such as adoption and pipeline growth. Enable Sales & Field Teams: Build scalable sales enablement assets—including playbooks, proposal frameworks, and competitive positioning that empower GTM teams to engage institutional clients effectively without heavy customization. Shape Pricing, Packaging & Commercial Strategy: Partner with Product and Sales to influence how solutions are structured, packaged, and monetized, ensuring alignment with institutional buying patterns and existing commercial models. Market Intelligence & Competitive Positioning: Act as the "voice of the market," synthesizing insights from customers, competitors, and industry trends to inform product direction and maintain clear differentiation against incumbents and emerging alternatives. Integrate Privacy & Compliance Across Workflows: Ensure that Chainlink’s privacy and confidentiality capabilities are embedded into all relevant narratives and solutions, addressing regulatory, operational, and commercial requirements for institutional adoption. Requirements At least 6 years of experience in product marketing, product strategy, or related roles within banking, capital markets, or enterprise financial infrastructure Strong understanding of institutional financial workflows, including at least one of the following: data licensing/distribution, payments and settlement, treasury operations, or regulated data/privacy environments Proven ability to translate complex technical systems into clear, compelling messaging for enterprise and institutional audiences Experience owning and executing go-to-market strategies for B2B SaaS, infrastructure, or platform products Strong cross-functional collaboration skills, with the ability to influence Product, Engineering, Sales, and Marketing stakeholders Demonstrated ability to develop narratives, sales enablement materials, and positioning that resonate with senior decision-makers Preferred Requirements Experience at a global bank, financial data provider, payments network, or institutional fintech platform Familiarity with blockchain infrastructure and concepts such as smart contracts, tokenization, stablecoins, and interoperability Exposure to privacy-enhancing technologies (e.g., zero-knowledge proofs, MPC, TEEs) or regulated data/compliance environments Understanding of both buy-side and sell-side institutional perspectives Experience operating in a fast-paced, globally distributed organization All roles with Chainlink Labs are global and remote-based. Unless otherwise stated, we ask that you try to overlap some working hours with Eastern Standard Time (EST). Commitment to Equal Opportunity Chainlink Labs is an equal-opportunity employer. All qualified applicants will receive equal consideration for employment in compliance with applicable laws, regulations, or ordinances. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us via this form. Global Data Privacy Notice for Job Candidates and Applicants Information collected and processed as part of your Chainlink Labs Careers profile, and any job applications you choose to submit, is subject to our Recruiting Privacy Policy. By submitting your application, you are agreeing to our use and processing of your data as required. #J-18808-Ljbffr Chainlink Labs
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