Associate Director, Regional Marketing - Southeast

Associate Director, Regional Marketing

Role: Associate Director, Regional Marketing, focused on developing and executing KOL engagement strategies to support hematology oncology products (Brukinsa and Beqalzi) in the US.

Responsibilities:

• implement integrated customer engagement plans
• build partnerships with KOLs
• influence commercial strategy
• develop promotional content and speaker bureau strategies
• support conference and advisory board activities
• partner with cross-functional teams including Sales, Medical Affairs, Market Access, and Analytics

Requirements:

• 8+ years in pharmaceutical marketing or related roles
• minimum 3 years in Hematology Oncology sales or marketing preferred
• demonstrated relationship-building with KOLs
• strong influence and communication skills
• proficiency in Microsoft Office

Preferred:

• biotech or pharma US marketplace launch experience
• advanced degree (MBA, PharmD, PhD)
• Hem/Onc background

High-value specifics:

focus on hematology indications (CLL, R/R MCL), product portfolio includes Brukinsa (zanubrutinib) and Beqalzi, extensive US regional scope (FL, GA, SC, AL), significant travel (~50%).

Collaboration:

works closely with Sales, Medical Affairs, Market Access, and Business Analytics teams.

Work setup:

field-based, US domestic, with high travel demands.

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