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Senior Director, Media Analytics

Publicis Media

Company DescriptionSee how Epsilon powers connected marketing by unlocking the full potential of data and identity.OverviewEpsilon’s Analytic Consulting (AC) practice, part of the Analytics Services team, is seeking a Senior Director of Analytic Consulting to partner with clients in crafting a clear, forward-looking vision for data and analytics aligned to their marketing objectives. This leader will drive execution of that vision through the development of innovative, actionable analytic solutions that deliver measurable business impact.In this role, you will work closely with Data Science and technology teams. You will also collaborate with Strategy and Client Services. Together, you will translate complex business challenges into scalable analytic and technology-based solutions for marketers. You will lead consultative client engagements, ensuring clear communication, strong partnership, and the successful adoption of Epsilon’s analytic capabilities across a portfolio of clients.This role requires a highly collaborative, data-driven, client-first leader who can guide marketers through complex analytic decisions and consistently identify the right approach based on business objectives, timelines, and budget. The Senior Director will be accountable for driving measurable outcomes and ensuring clients fully realize the value of Epsilon’s advanced analytics solutions.ResponsibilitiesServe as the primary client-facing lead for Analytic Services across relationships of moderate to large scopePartner cross-functionally to deliver advanced analytics, machine learning, and AI solutions that improve marketing effectiveness across paid and owned channelsProvide pragmatic thought leadership on analytic strategies and methodologies to both clients and internal teamsLead onshore and offshore analytic consulting and data science teams in designing and delivering end-to-end solutions to address client marketing challengesTranslate complex methodologies including modeling, experimentation (A/B testing, causal inference), and measurement into clear, client-friendly insights and guidanceDevelop and communicate actionable insights, recommendations, and quantifiable business impact to clients and collaboratorsAuthor project requirements, analytic plans, statements of work (SOWs), timelines, and results to support successful executionPresent analytic outputs and recommendations in a clear, compelling, and business-focused mannerContribute to the evolution of analytic offerings, including new solution development and internal practice standardsFoster a high-performance, collaborative culture through strong leadership and influenceQualificationsAdvanced degree (Master’s or PhD) in Statistics, Economics, Data Science, Business Analytics, or a related quantitative field preferred10+ years of experience in data science, analytics, or machine learning, with strong preference for marketing analytics experienceProven ability to collaborate across interdisciplinary teams (e.g., Strategy, Technology, Data) to deliver integrated analytic solutionsExperience developing analytics roadmaps and defining strategic vision and priorities for delivery teamsDeep experience with large-scale analytics platforms, predictive modeling, segmentation, and campaign performance measurementDemonstrated track record delivering diverse analytic solutions to internal and external partnersStrong planning, prioritization, and project management skills, with ability to manage multiple initiatives and resources concurrentlyExperience influencing business strategy through advanced statistical methods and data-driven insightsStrategic problem solver with the ability to translate business challenges into effective analytic solutionsExcellent verbal and written communication skills, with a track record of building strong cross-functional relationshipsSkilled in data visualization and executive-level storytelling to communicate the value of analytics to senior collaboratorsHighly motivated, collaborative, and passionate about achieving goals, with a focus on innovation and continuous improvement Strong understanding of digital measurement frameworks, reporting tools, and media measurement methodologiesFamiliarity with the MarTech and AdTech landscape, and how analytics drives value realization from these platformsExperience with designing and delivering marketing measurement solutions (e.g., closed-loop measurement, multi-touch attribution)Additional InformationWhen you join Epsilon, we’ll create something EPIC together. We’re a global leader in data and identity, with deep expertise in digital media, clean rooms, customer data platforms, loyalty and marketing services. Positioned at the center of Publicis Groupe, Epsilon helps brands deliver personalized experiences at scale and build lasting customer relationships by unlocking the full potential of data and identity. Epsilon operates in 30+ countries across EMEA, the Americas and APAC, with more than 8,000 employees.Check out a few of these resources to learn more about what makes Epsilon so EPIC:Our Culture:Life at Epsilon: Epsilon has five values that define our culture and guide us as we create value for our clients, our people and consumers. We seek candidates who align with our company values, demonstrate them and make them meaningful in their day-to-day work:Act with integrity. We are transparent and have the courage to do the right thing.Work together to win together. We believe collaboration is the catalyst that unlocks our full potential.Innovate with purpose. We shape the market with big ideas that drive big outcomes.Respect all voices. We embrace differences and foster a culture of connection and belonging.Empower with accountability. We trust each other to own and deliver on common goals.Because You MatterAs an Epsilon employee, you deserve perks and benefits that put you, your family and your finances first. Our benefits encompass a wide range of offerings, including but not limited to:Time to recharge: Flexible time off (FTO), 14 paid holidays, paid sick timeFamily well-being: Parental/new child leave, childcare & elder care assistance, adoption assistanceExtra perks: Comprehensive health coverage, 401(k), tuition assistance, commuter benefits, professional development, employee recognition, charitable donation matching, health coaching and counselingEpsilon benefits are subject to eligibility requirements and other terms.Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants who need accommodations to complete the application process. Please reach out to View email address on click.appcast.io to request an accommodation.For San Francisco Bay and Los Angeles Areas: Epsilon will consider qualified applicants with criminal histories for employment in a manner consistent with the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance. Applicants with criminal histories are welcome to apply. #LI-TG1Compensation Range: USD $146,400.00 - USD $289,100.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/1/2026.

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