Marketing and Social Media Specialist

Position Title Marketing and Social Media Specialist Department Communications About Access Living Access Living is a leading disability rights organization dedicated to fostering an inclusive and equitable society for people with disabilities. Through advocacy, direct services, and community engagement, we empower individuals with disabilities to achieve independence, challenge barriers, and promote systemic change. Our work centers on advancing the rights of people with disabilities, supporting self‑determination, and creating accessible environments in all aspects of life. Position Overview The Marketing and Social Media Coordinator supports Access Living’s outreach, audience development, and overall content marketing strategy. They work across departments to coordinate marketing and collateral for advocacy, fundraising, and service activities to elevate Access Living’s impact, increasing awareness and engagement. This includes managing digital channels such as social media, overseeing and maintaining the Access Living website, and developing impactful and accessible digital and print content. The Coordinator works closely with the Director of Communications and collaborates with program, fundraising, and executive leadership teams. They ensure the organization’s digital and communication strategies reflect cross‑disability, intersectional perspectives and uphold brand consistency. Key Responsibilities Content Creation & Campaigns: Create, write, or edit content for the website, social media, blogs, advocacy alerts, email campaigns, and podcasts. Develop and amplify campaigns aligned with strategic goals, ensuring a strong community‑oriented, advocacy‑driven online presence. Maintain content with a cross‑disability intersectional lens, elevating messages that engage with diverse audiences. Digital Channel Management: Manage Access Living’s website updates, maintenance, and ensure content accuracy. Monitor social media activity on disability‑related issues and maintain a consistent, community‑oriented voice. Monitor online conversations, reviews, and community feedback to ensure brand integrity and address concerns. Train selected staff to update website content and develop internal guides with branding tools. Manage user roles and workflows for staff‑made updates. Elevate website issues to web development partners when needed and oversee resolutions. Accessibility Expertise: Ensure all digital and print marketing content is accessible to people with a variety of disabilities, following the latest best practices. Develop, manage, and conduct accessibility tests for internal documents and external communications. Provide guidance to staff, leadership, consulting clients, and partners on creating accessible presentations, event strategies, signage, and digital/print content. Collaborate with the Web Accessibility team to support the organization’s and client document accessibility. Cross‑Department Collaboration & Brand Strategy: Work directly with the CEO to establish and maintain the CEO’s digital presence as a trusted voice in the disability community. Collaborate with teams to align efforts across media relations, online campaigns, and public events. Support program and fundraising teams in meeting their communication goals through digital tools, print materials and strategies for amplifying impact. Creative Marketing and Outreach: Develop creative, direct marketing campaigns to build community and expand Access Living’s reach. Work with video production teams to produce accessible, programmatic, and impactful video content. Conceptualize and execute digital strategies that engage specific audiences and develop long‑term relationships to benefit the organization. Analytics, SEO, and Reporting: Monitor and analyze digital campaigns and web traffic, reporting monthly progress and optimizing strategies. Track website and social media analytics to enhance Search Engine Optimization (SEO) and improve engagement. Ensure internal accountability processes, such as database entries and quarterly reports, are completed. Additional Responsibilities: Proofread and edit materials for colleagues, including talking points, advocacy alerts, presentations, and donor letters. Stay up to date with developments in digital media and accessibility, recommending alternative practices as needed. Respect the dignity and privacy of staff, consumers, and stakeholders when developing and distributing media, marketing collateral, and social content. Perform other duties as assigned. Qualifications Proven work experience as a Digital Media Specialist, Social Media Manager, or Marketing Coordinator. Familiarity with web content management systems and experience with SEO, Google Analytics, or Google Grants. Solid knowledge of the Adobe Suite, Canva, social media marketing tools, and design software. Excellent analytical, writing, and project management skills with an ability to multitask under tight deadlines. Experience developing accessible content across multiple platforms (digital and print). Strong collaboration skills to work across teams and departments. 2‑5 years of relevant experience; degree in Marketing, Journalism, or Digital Media preferred. CPACC certification preferred. Familiarity with disability issues, trends, and organizations preferred. Technical Requirements and Equipment Experience using computers, online web applications, social media platforms, Zoom, Constant Contact, WordPress, Microsoft Office Suite, PowerPoint, and Canva design software. Physical demands: some travel, primarily within Cook County, may be required. #J-18808-Ljbffr Access Living of Metropolitan Chicago