Product Marketing Integration Senior Associate, Channels, Employee Success Team

Job Description

Job Description

As the Product Marketing Integration Senior Associate in the Employee Success team, you are responsible for defining and operationalizing the standards, governance, and strategic frameworks that guide how employee-facing products, programs, and changes are designed and marketed.

Operating at the intersection of Marketing, Channels, and Enablement, this role partners across Employee Success to establish guardrails for how initiatives are branded, messaged, positioned and measured. 

This role is ideal for a professional who excels at bringing order to complexity, building durable and accessible standards, facilitating cross-functional alignment, and ensuring that our product positioning is rooted in a clear strategy. 

Job Responsibilities

• Partner with Marketing and Channels to build and maintain playbooks, templates, and release frameworks (e.g., rollout plans, tools, campaign guides) that standardize go‑to‑market execution and enable self‑service adoption. 
• Collaborate with stakeholders to define and implement marketing and branding standards for our HR, Employee Experience, and Employee Platform products, leveraging EXKit to ensure consistency and alignment across teams.
• Serve as strategic liaison between Change Leads, Enablement, Marketing, and key partners to translate business value propositions into integrated launch and campaign approaches. 
• Facilitate cross‑functional planning to align on strategy, audience, sequencing, resourcing, and approvals, ensuring the right partners engage at the right time. 
• Advise on when and how initiatives should be marketed, including scope, timing, level of investment, and required governance—not just day‑to‑day execution. 
• Support development of measurement and performance frameworks to assess campaign impact.

Required Qualifications, Capabilities, and Skills

• 3+ years of experience in marketing, internal communications, employee experience, or go-to-market roles, with demonstrated leadership at an enterprise level
• Proven experience establishing standards, governance models, and operating frameworks across complex organizations
• Strong strategic thinking skills, with the ability to connect business objectives to messaging, design, and execution decisions
• Exceptional cross-functional partnership and facilitation skills; comfortable influencing senior stakeholders
• Experience translating ambiguity into clear direction, tools, and guidance others can apply independently
• Strong organizational and planning skills, with the ability to manage multiple concurrent initiatives at scale

Preferred Qualifications

• Experience in large, highly regulated, or matrixed organizations 
• Familiarity with change management, customer readiness, and adoption measurement practices 
• Experience building enablement assets such as playbooks, toolkits, templates, or shared service models 
• Comfort working across marketing, communications, product, and HR-adjacent functions

About Us

JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world’s most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our  FAQs for more information about requesting an accommodation.

JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans

About the Team

Our professionals in our Corporate Functions cover a diverse range of areas from finance and risk to human resources and marketing. Our corporate teams are an essential part of our company, ensuring that we’re setting our businesses, clients, customers and employees up for success.

Human Resources plays a critical role in driving the employee experience, shaping the firm’s culture and building a diverse and inclusive workforce. We are a strategic partner to the business — working with leaders across the firm to hire, develop and retain the best people and help meet business goals. Together, we foster a work environment in which our people are supported, feel like they belong and are able to make an impact through their work. We develop and deliver a suite of products and services that help make JPMorgan Chase an employer of choice and drive our business forward.