Heavy-Duty Truck Sales Representative

Job Title: Heavy-Duty Truck Sales Representative Location: Madison, WI Company: I-State Truck Center I-State Truck Center is seeking a motivated Heavy-Duty Truck Sales Representative with experience in Western Star trucks. This role focuses on building customer relationships, identifying needs, and driving sales through product expertise and exceptional service. Key Responsibilities Engage new and existing customers to recommend Western Star truck solutions Conduct demos, presentations, and test drives Build relationships with fleet managers, owner-operators, and industry clients Negotiate pricing, financing, and trade-ins to close deals Product Expertise Maintain strong knowledge of Western Star models, specs, and applications Stay current on industry trends and competitors Educate customers on performance, durability, and efficiency benefits Sales Strategy Meet or exceed sales targets Generate leads through networking, referrals, and industry events Partner with leadership on growth and market share strategies Operations & Follow-Up Track activity and pipeline in CRM Coordinate with parts and service teams for delivery and customization Provide post-sale follow-up to ensure satisfaction and repeat business Qualifications Experience 2–3+ years in truck, automotive, or related sales Proven ability to meet sales goals Western Star experience preferred Skills Strong communication, negotiation, and relationship-building skills Ability to explain technical specs, financing, and warranties CRM and Microsoft Office proficiency Education & Licensing High school diploma required; degree preferred Attributes Self-driven, customer-focused, and team-oriented Strong problem-solving skills Physical Requirements Ability to perform truck walkarounds and test drives Occasional travel Competitive pay Uniforms (provided and cleaned) Medical, dental, vision (eligible 1st of following month) PTO starting day one + 8 holidays (6 + 2 floating) 401(k) with match STD, LTD, life insurance Tuition assistance Virtual healthcare, EAP, wellness screenings PPE and pet insurance Interstate Companies is an Equal Opportunity Employer, and we encourage all qualified and interested persons to apply for this position by submitting a resume for consideration. #J-18808-Ljbffr I-State Truck Center