Assistant/Associate Adjunct Faculty in Marketing and Communications - MKT 328 Consumer Behavior (Spr

Saint Mary's College of California: ADJUNCT FACULTY SAINT MARY'S COLLEGE OF CALIFORNIA: School of Economics and Business Administration (SEBA) Open Date Oct 05, 2026 Description Founded in 1863, Saint Mary's is a residential campus nestled 20 miles east of San Francisco in the picturesque Moraga Valley. Based in the Catholic, Lasallian and Liberal Arts traditions, Saint Mary's currently enrolls more than 4,000 students from diverse backgrounds in undergraduate and graduate programs. The De La Salle Christian Brothers, the largest teaching order of the Roman Catholic Church, guide the spiritual and academic character of the College. As a comprehensive and independent institution, Saint Mary's offers undergraduate and graduate programs integrating liberal and professional education. Saint Mary's reputation for excellence, innovation, and responsiveness in education stems from its vibrant heritage as a Catholic, Lasallian and Liberal Arts institution. An outstanding, committed faculty and staff that value shared inquiry, integrative learning, and student interaction bring these traditions to life in the 21st century. The College is committed to the educational benefits of diversity. Qualifications MKT-328 Consumer Behavior (4 units) Undergraduate Spring Semester, 02/08/2027 - 06/06/2027

TTH 3:20 PM - 5:00 PM

Course Description: This course begins by looking at the consumer on an individual level, through an examination of the intrapsychic components of consumer behavior. These include consumer perceptions, memory, motivation/values, attitudes and the individual decision-making process. It then moves on to address the interdependent aspects of consumer behavior by examining its social and cultural context, including: the influence of group members on decision making, differences between subcultures within North America, and the nature and importance of cultural differences in consumer behavior around the world. In addition to a discussion of the basic principles of consumer behavior, emphasis will also be placed on critical evaluation of the supportive evidence, and the research methods used to investigate consumer behavior. The course will also incorporate evolving developments on how artificial intelligence (AI) is affecting consumer behavior. Qualifications: Master’s or Ph.D. degree in Marketing, Communication or a closely related field and a current publication record in the field Candidates should have a successful record of teaching experience at the undergraduate level and experience/familiarity with online/hybrid instruction in order to prepare for contingencies. This position requires all course work to be performed in the state of California. Candidates must perform all course-related work within the state of California. Salary: $8,640 - $13,744, depending on qualifications. The salary range for this position is covered by the Collective Bargaining Agreement between the College and SEIU, Local 1021, who have previously taught the course or BUSAD 128, available here . Application Process Saint Mary's is an equal employment opportunity employer. We support inclusive excellence and are committed to creating a safe and welcoming community for all. College policy prohibits discrimination based on race, color, religion, national origin, ancestry, age, gender, sexual orientation, marital status, medical condition, physical or mental disability, gender stereotyping, and gender identity, taking a protected leave (e.g. family medical or pregnancy leave), or on any other basis protected by applicable laws. Saint Mary's College annually collects information about campus crimes and other reportable incidents in accordance with the federal Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act. To view the Saint Mary's College Report, please go to the Public Safety website at . To request a paper copy please call Public Safety at View phone number on click.appcast.io. #J-18808-Ljbffr Interfolio, Inc