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Category Manager - Digestive, Eye/Ear, Nutrition, Vitamins

Kroger

Serve as the leader of a category of small to medium size and/or complexity and have the 4Ps accountability across all channels. Responsible for owning end-to-end assortment, financials, and overall category strategy with inputs from support teams to make data-driven decisions that reflect local needs. Demonstrate the company's core values of respect, honesty, integrity, diversity, inclusion, and safety.Minimum- 3+ years of experience in one of the following areas: replenishment buying/procurement, merchandising, store management, operations, or brand management - Proficient in Microsoft Office- Strong organization and multi-tasking skills- Strong analytical and problem-solving skills- Demonstrated ability to coach and train- Strong attention to detail- Excellent oral/written communication skillsDesired- Bachelor's Degree - Any vendor negotiations or promo planning experience- Any division sales manager, store coordinator, or store manager experience- Develop formalized short and long-term category strategies and tactics that deliver a unified customer experience across all channels (brick & mortar, extended aisle, digital shelf)- Stay ahead of and respond to industry/customer trends; understand market share and competition; escalate communication to relevant parties (i.e., Our Brands or Divisions) with changes and important initiatives- Understand all available levers across 4Ps to drive category forward and achieve KPIs and goals; be proficient across all systems (NEXT, Stratum, etc.); drive and manage full product life-cycle, including add/deletes and relevant cross-functional meetings- Build assortment after reviewing data from vendors, 84.51 and Our Brands; gather division input during feedback window, managing expectations and communication on segmentation and local assortment needs- Oversee plan-o-gram process, including deadlines, placement, and flow, ensuring guidelines are met- Track and monitor SKU performance and adjust assortment, as needed, to meet financial and strategic goals- Maintain category budgets, forecasts, and plans; understand contribution to total enterprise and division goals- Establish price and category architecture and provide input on trends for programs- Review inclusion in pricing programs with an eye to item financial performance and category strategy- Set base prices and use data to evaluate decisions to deviate from pricing algorithm recommendations- Determine response to competitor price moves or cost change based on recommendation from Pricing team- Oversee promotional strategy to engage customers and drive excitement- Review past ad performance and define promo strategies & goals, including A/B strategies for major promos- Select products for promotion, leveraging data on shelf capacity, number of stores selling, display locations- Set starting promotional prices and define guardrails for promo planners as they tailor prices to divisions- Understand timing of Test & Learns and how to properly manage process- Oversee end-to-end product flow and provide direction for stores/replenishment when supply issues occur- Manage strategic vendor relationships, including communicating priorities and assortment opportunities, identifying long-term supply changes, negotiating competitive prices, and staying ahead of industry trends- Engage vendors, source promo offers, decide on awards; provide directional forecast needs- Supervise and coach direct reports in the performance of their duties; complete performance reviews and provide feedback to direct reports- Must be able to perform the essential job functions of this position with or without reasonable accommodationFull timePosting Date: 2026-09-25

Vacancy posted 4 days ago
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