Marketing Manager
Standard Textile
- # Marketing ManagerApplylocations: Cincinnati, OHtime type: Full timeposted on: Posted Yesterdayjob requisition id: R3184At Standard Textile, we’re dedicated to providing comfort and care across generations. Guided by our values, we focus on solutions that serve our customers, support our associates, and strengthen our communities. Since 1940, we’ve remained committed to creating better textiles—delivered seamlessly by experts who care.The **Marketing Manager** supports business growth by creating customer-facing content, executing marketing campaigns, managing tradeshows and events, and developing sales tools that help customers understand our products and solutions.This is a hands-on marketing role focused on execution. The Marketing Manager works closely with Sales, Product Management, and Commercial Operations to bring products and solutions to market through clear messaging, compelling content, and awareness and demand generation programs.The role supports the core pillars of marketing: brand, go-to-market, and demand generation. **Key Responsibilities:****Content Development & Sales Enablement*** Create customer-facing content that makes products and solutions easy to understand and sell.* Craft and maintain product messaging and value propositions across key customer segments.* Develop sales tools, presentations, brochures, playbooks, case studies, and other materials that support customer conversations.* Translate product features and technical information into clear customer benefits.* Support product launches with content and sales enablement materials.**Awareness & Demand Generation Campaigns*** Plan and execute multi-channel awareness and demand generation programs aligned to priority business and product goals.* Develop and deploy email, digital, and social campaigns that drive qualified engagement.* Track campaign performance metrics to support optimization and reporting**Tradeshows & Events*** Plan and manage tradeshows, conferences, customer events, and industry meetings.* Coordinate booth logistics, promotional materials, signage, presentations, and event communications.* Work with sales teams to maximize lead generation and customer engagement before, during, and after events.**Cross-Functional Coordination*** Collaborate with Sales, Product Management, Operations, and other teams to ensure marketing materials are accurate and aligned with business priorities.* Coordinate external vendors, agencies, freelancers, printers, photographers, and other partners as needed.* Manage multiple projects simultaneously while meeting deadlines and maintaining quality. **Key Qualifications Include:*** Bachelor's degree in Marketing, Communications, Business, or related field.* 5+ years of experience in B2B marketing, demand generation, content marketing, sales enablement, or related roles.* Experience developing marketing content and managing campaigns from concept through execution.* Experience planning and coordinating tradeshows, events, or customer-facing programs.* Strong writing and communication skills with the ability to create clear, customer-focused content.* Ability to simplify complex products or solutions into practical customer benefits.* Strong project management and organizational skills.* Proficiency with marketing automation, CRM, email marketing, and digital marketing tools preferred.* Ability to work effectively across Sales, Product Management, Operations, and external partners. **Why Work at Standard Textile:*** Competitive pay with Career Growth Opportunities* Full benefits — medical, dental, vision* Paid Parental and Bereavement Leave* 401k plan with company match* “Dress for Your Day” (business casual) Dress Code* Discount on Standard Textile Products* Hybrid working environment, both onsite and remote *The hybrid schedule for this role includes in-office work on Tuesdays - Thursdays, and additional onsite days may be required during the training period. Associates are expected to be in the office during this time.* Proudly, Standard Textile has earned a title of US Best Managed Company for the **sixth year** running, an honor awarded by Deloitte Private and The Wall Street Journal, celebrating the exceptional achievements of American private companies and their management teams.Standard Textile is an Equal Opportunity Employer, including Veterans and Individuals with Disabilities.*Join us!*### About UsWe’re passionate about creating innovative textiles and services that provide people around the world a healthier, more gratifying, and more inspiring life.Founded in 1940, Standard Textile has developed a culture of innovation, quality, and service. With more than 150 patents, our products are engineered to deliver durability, longevity, and value. A vertically integrated company, we're the leading global provider of total solutions in the institutional textiles and apparel markets. Leveraging textile design, manufacturing, and laundry expertise, and our global infrastructure, we serve customers in the healthcare, hospitality, interiors, workwear, and consumer markets worldwide. We have been inspiring care, comfort, and change in our communities for more than 85 years. While our business is creating innovative textiles, it’s our purpose that guides the solutions we offer and drives how we treat our customers, our associates, and the impact we make in our communities. We hold ourselves to a higher standard. A higher standard for why we exist, for how we create, and for what's next. Standard Textile has been selected as US Best Managed Company for a fourth consecutive year! Sponsored by Deloitte Private and The Wall Street Journal, the program recognizes outstanding U.S. private companies and the achievements of their management teams.Standard Textile supports a Drug-Free Workplace. Any offer of employment for this position will be contingent upon the candidate passing a post-offer, pre-employment drug screen\* and satisfactory background investigation.*\*Candidates selected for employment in Ohio will also be subject to a nicotine screening included in pre-hire requirements. In order to pass the nicotine screening, you must be completely free of the use of any nicotine containing products.*
- J-18808-Ljbffr Standard Textile
Vacancy posted 3 days ago
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