Sales Associate
$17 - $19 per hourL5 Fitness Holdings Llc
Sell fitness. Hit goals. Earn Bonuses. Build a career in sales.
At Orangetheory Fitness, we're not just selling memberships, we're closing deals that change lives. As a Sales Associate, you are a hunter: prospecting new leads, booking first time classes, conducting full discovery consultations, and converting prospects into paying members. This is a quota-driven sales role where your success is measured in memberships sold!
We're looking for competitive, results-driven sales professionals who thrive on the challenge of hitting targets and love the thrill of selling. If you have a proven track record in sales, embrace accountability, and want to build a career where your hustle directly impacts your paycheck, this is your opportunity.
Why Work for Orangetheory Fitness?
- Monthly Sales Bonuses – hit sales goals, get rewarded
- Free Orangetheory Membership – experience what you're selling
- PTO, Sick Time & Holiday Pay
- Medical, Dental & Vision Insurance
- Supplemental Insurance Options – life, accident, critical illness, and more
- 401(k) with Company Match
- Comprehensive Sales Training – learn our proven sales process and conversion strategies
- Career Advancement – top performers move into senior sales and management roles
- Employee Recognition Program – we celebrate our top closers
What You'll Do as a Sales Associate:
- Proactively call and text leads to book introductory sessions
- Conduct 20-30+ outbound calls daily to prospects who've shown interest
- Run full discovery consultations to understand prospect needs and overcome objections
- Give high-energy studio tours and position the value of membership
- Close sales on the spot – convert prospects during their first visit
- Meet or exceed monthly membership sales quotas
- Follow up persistently with prospects via phone, email, and text until they book or buy
- Track sales activities and pipeline in our CRM system
- Collaborate with coaches to ensure seamless handoff for first-time class experiences
- Re-engage past leads and nurture warm prospects through strategic outreach
- Provide exceptional member service to support retention (while maintaining focus on new sales)
- Participate in Orangetheory classes to authentically speak to the product you're selling
Requirements
What You Must Bring:
- 1+ years of proven sales experience (retail, gym, B2C, phone sales, or membership sales preferred)
- Track record of meeting or exceeding sales quotas – we want closers, not order-takers
- Hunter mentality – you're driven, persistent, and motivated
- Excellent phone skills – comfortable making 20-30+ calls per day and handling objections
- Extroverted personality – you energize people and create excitement
- Urgency and follow-through – you don't wait for sales to come to you
- Coachability – you take feedback and continuously improve your close rate
- Comfortable with accountability – you own your numbers and take pride in your performance
- High school diploma or equivalent required
- Weekend availability required
Preferred Qualifications:
- Experience with CRM/sales tracking software
- Background in fitness, wellness, or membership-based sales
- Demonstrated ability to work in a quota environment
This is NOT the right role if you're looking for:
- A primarily customer service position
- A job where you wait for people to come to you
- A role without sales targets or accountability
Ready to turn your sales skills into a rewarding career? Apply now and show us your track record.
Salary Description
$17-$19/hour
$13.25 - $13.75 per hour
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