Brand Ambassador

Brand Ambassador Indianapolis, IN

Upland Brewing Co. has been crafting bold, honest beer in Bloomington, Indiana since 1998 — from year-round favorites like Wheat and Dragonfly IPA to the barrel-aged sours that put us on the map nationally. As we grow our presence across Indianapolis, we're looking for an outgoing, reliable Brand Ambassador to run consumer tastings — primarily in liquor stores and on-premise at bars and restaurants — throughout the city. This is a part-time, on-the-ground role for someone who loves craft beer, enjoys talking to strangers, and takes pride in representing a brand well. Most weeks you'll be pouring samples at liquor store tastings and on-premise events, so a big part of the job is simply being great in front of consumers, sample after sample.

What You'll Do

• Run liquor store tastings — set up your table, pour samples, and talk shoppers through the Upland lineup as they shop.
• Run on-premise tastings and pint nights at bars and restaurants, engaging guests and staff on-site.
• Represent Upland Brewing Co. at festivals and additional account visits throughout the Indianapolis market as needed.
• Pour and sample beer responsibly, answer questions, and educate consumers on our lineup and story.
• Set up and break down branded tables, tents, banners, and point-of-sale materials at every tasting and event.
• Track event details — attendance, product feedback, sales notes — and report back to the Indianapolis market manager.
• Capture photos and short video for Upland's social channels while at events.
• Transport, load, and unload event gear and product samples (kegs, cases, tables, signage) using your own reliable vehicle.

What We're Looking For

• 21 years of age or older, with a valid driver's license and reliable personal vehicle for travel to events and accounts.
• Available evenings and weekends — this is when most liquor store tastings, on-premise events, and festivals happen.
• A friendly, outgoing personality and genuine comfort striking up conversations with strangers.
• Prior experience in sales, hospitality, bartending, or brand promotions preferred, but not required — we'll train the right person.
• Working knowledge of (or eagerness to learn) craft beer styles, brewing basics, and the Upland portfolio.
• Comfortable lifting up to 40 lbs. and standing for extended periods at events.
• Must be able to obtain an Indiana alcohol server/seller certification (e.g., TIPS or ATC) upon hire if not already certified.

Compensation & Perks

• $17/hour, plus tips earned at ticketed and festival events.
• Employee beer discount and regular product allotment.
• Flexible, event-based scheduling that works around a second job, school, or other commitments.
• A front-row seat to Indianapolis's craft beer scene and the Upland brand at its best.

How to Apply

Send your resume and a short note about why you'd be a great fit to View email address on click.appcast.io with "Indianapolis Brand Ambassador" in the subject line. Tell us about an event, job, or experience where you had to represent a brand, team, or cause you cared about — we want to hear about it. Upland Brewing Co. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.