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Senior Copywriter

$87.03k - $142.42k

Elevance Health

Senior Copywriter Senior Copywriter (Marketing Communications Writer Senior) Location: This role requires associates to be in-office 1 - 2 days per week, fostering collaboration and connectivity, while providing flexibility to support productivity and work-life balance. This approach combines structured office engagement with the autonomy of virtual work, promoting a dynamic and adaptable workplace. Alternate locations may be considered if candidates reside within a commuting distance from an office. Please note that per our policy on hybrid/virtual work, candidates not within a reasonable commuting distance from the posting location(s) will not be considered for employment, unless an accommodation is granted as required by law. The Senior Copywriter (Marketing Communications Writer Senior) is responsible for coming up with strong, conceptual ideas and putting the consumer first in the work. The successful candidate has a passion for big ideas, looks for creative opportunity in every brief, and has a portfolio full of smart and beautifully crafted campaigns across all mediums. Prolific in creative exploration, with strong wordsmanship and understanding of voice and energized by our brand purpose – to improve the health of humanity – and hungry to bring it to life. This role is responsible for providing advanced creative and technical advice and writing support for the development and implementation of highly complex marketing communication materials. How You Will Make an Impact Primary duties may include, but are not limited to: With direction from the CD or ACD, develop creative concepts, and write executions. With an art director partner, create great work that meets or exceeds the high standards of the CD and the Creative Department. Push yourself and others to think differently and be innovative in what we deliver and how we deliver it. Competently juggle the demands of multiple projects, schedules, and priorities with a calm demeanor. Care for the tone, voice, and identity of our brands to be able to improve audience engagement. Build an understanding of the complexities of healthcare. Evaluates the effectiveness of communication plans and materials, and recommends communication strategies and implementation approaches. Writes, edits, and reviews content for traditionally printed programs (advertising, direct mail, social media, member materials, etc.) and/or digital programs (online advertising, micro sites, text campaigns, email etc.). Ensures all materials meet internal and external business and legal standards and follow corporate standards, guidelines, and approval processes. Identifies improvement/efficiencies that support operational excellence, and supports business initiatives (plain language, standardization, going paperless, etc.). Mentors other communication specialists and support staff. Minimum Requirements: Requires a BA/BS degree and a minimum of 5 years of related experience; or any combination of education and experience, which would provide an equivalent background. Preferred Skills, Capabilities, and Experiences: Portfolio/reel of conceptual and expertly crafted campaigns. Fluent in social media best practices and trends. Both a creative and strategic thinker. Has high standards, attention to detail, and ability to meet deadlines. Ability to communicate ideas with clarity and influence audiences. Conversant in industry trends and current technology Strong problem-solving, communication and relationship building skills Proficiency in Microsoft Office Creative industry awards and earned media recognition a plus For candidates working in person or virtually in the below locations, the salary* range for this specific position is $87,032 to $142,416. Locations: Colorado, Illinois, New York In addition to your salary, Elevance Health offers benefits such as a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). The salary offered for this specific position is based on a number of legitimate, non-discriminatory factors set by the Company. The Company is fully committed to ensuring equal pay opportunities for equal work regardless of gender, race, or any other category protected by federal, state, and local pay equity laws. Job Level: Non-Management Exempt Workshift: Job Family: MKT > Advertising, Communications & Services Elevance Health

Vacancy posted 1 day ago
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