Get Connected: Growth Operations Manager, Apple Services

Role Number: 200636158Team: MarketingLocation: Culver City; CupertinoPosted: 2026-02-04SummaryThe people at Apple don’t just create products — they craft experiences that redefine industries. It’s the diverse tapestry of our people and their groundbreaking ideas that fuels the innovation woven into everything we do, from revolutionary technology to industry-leading environmental initiatives. Join us in shaping the future.At Apple, innovation and exceptional communication are paramount to our continued success and growth. The Growth Marketing Operations Team plays a pivotal role in enabling sophisticated on-device communications and automated messaging for Apple’s media products and services. This team is responsible for the strategic development and flawless execution of in-app messaging delivered to millions of users globally across a suite of Apple services, including Apple TV+, Music, Arcade, News+, Fitness+, App Store, and Apple One.We are seeking a highly self-driven and solutions-oriented Growth Operations Manager to lead the design, optimization, and execution of multi-channel customer journeys for Apple services. This role demands a critical thinker and an innovator who can navigate complex technical landscapes, influence cross-functional teams, and drive strategic initiatives that enhance customer engagement and accelerate growth for Apple's services.DescriptionThis position serves as a strategic subject matter expert, leading the development and execution of customer notification strategies for high-impact growth marketing acquisition and engagement initiatives. You will leverage your deep technical expertise and strategic acumen to architect and optimize complex customer journeys, ensuring seamless execution and measurable impact. You will be a champion for innovation, continuously seeking opportunities to enhance our platforms, processes, and campaign performance, leveraging intelligent tools and advanced automation techniques to drive efficiency and effectiveness.Minimum Qualifications7+ years of progressive experience in lifecycle marketing, with a proven track record of architecting, launching, and optimizing large-scale acquisition and engagement initiatives.Demonstrated expertise and hands-on technical proficiency in building complex automation flows and customer journeys using enterprise-level CRM or ESP platforms (e.g., Salesforce Marketing Cloud, Braze, Oracle Responsys).Exceptional aptitude for logical reasoning, critical thinking, and complex problem-solving.Bachelor’s Degree in Computer Science, Information Technology, Marketing, or a related technical field.Preferred QualificationsProven ability to lead projects, influence cross-functional teams, and drive consensus in a matrixed organization.Strategic mindset with the ability to define long-term vision, anticipate challenges, and make data-informed decisions that align with broader business objectives.A resourceful and action-oriented innovator who consistently cuts through ambiguity, proactively identifies roadblocks, and engineers creative solutions, particularly through the application of new AI-driven technologies.Proficiency in SQL for precise customer segmentation, targeting, and data analysis.Experience mentoring or guiding junior team members, fostering skill development, and promoting best practices.Unwavering commitment to excellence, delivering projects with meticulous attention to detail and uncompromising quality.Exceptional written and verbal communication skills, with the ability to articulate complex technical concepts to non-technical audiences and effectively persuade stakeholders.A genuine passion for Apple products and services, coupled with a deep familiarity with the Apple ecosystem (e.g., Mac OS, iOS, Apple Music, App Store, Apple TV+, etc.).Pay & BenefitsThis posting is not for a specific job opening and by submitting your resume you are expressing interest in being contacted about this type of role at Apple in the future.Pay & BenefitsThis posting is not for a specific job opening and by submitting your resume you are expressing interest in being contacted about this type of role at Apple in the future.EEO StatementApple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicantEEO StatementApple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicantAccessibilityAt Apple, we believe accessibility is a fundamental human right. You’ll find that idea reflected in everything here — in our culture, our benefits and our digital tools. By welcoming as many perspectives as possible, we help you build a career where you feel like you belong.Learn about accessibility in Apple’s workplaceLearn about reasonable accommodations for job applicantsAccessibilityAt Apple, we believe accessibility is a fundamental human right. You’ll find that idea reflected in everything here — in our culture, our benefits and our digital tools. By welcoming as many perspectives as possible, we help you build a career where you feel like you belong.Learn about accessibility in Apple’s workplaceLearn about reasonable accommodations for job applicantsApplication DeadlineApple accepts applications to this posting on an ongoing basis.Application DeadlineApple accepts applications to this posting on an ongoing basis.