Senior Product Marketing Manager

ABOUT QUORUM Based in Washington, D.C., Quorum is the leading provider of workflow software and information services for government affairs professionals globally. We serve over 2,000 customers—including over 50% of the Fortune 100—across 30+ countries. At Quorum, our "product" isn't just our software; it’s our people. POSITION OVERVIEW As a Senior Product Marketing Manager , you will be the strategic lead for driving our product marketing initiatives across Quorum’s legislative suite. Your mission is to serve as the pivotal link between our technical product and the market by shaping our product's distinct voice, creating compelling messaging architectures, and orchestrating comprehensive go-to-market strategies. You will own how Quorum AI is positioned in the market as AI for government affairs, and model what an AI-native marketer looks like inside Quorum, building AI workflows and tools that scale how PMM works.. This position is for a senior individual contributor who brings advanced, wide-ranging experience to solve complex problems, leveraging in-depth knowledge and alignment with company objectives. You will collaborate deeply with executive stakeholders, Product Development, and Sales teams to enhance market positioning and accelerate revenue growth. ESSENTIAL DUTIES & RESPONSIBILITIES Go-To-Market (GTM) Orchestration : Develop and independently execute sophisticated, end-to-end GTM strategies for new feature rollouts and product launches to enhance market visibility, user onboarding, and product adoption. AI-First Positioning & Segmented Messaging : Define, refine, and champion competitively differentiated positioning frameworks and value propositions for Quorum’s legislative suite, including establishing Quorum as the category leader for AI in government affairs. Create segmented messaging streams and product tours tailored to unique buyer personas and market tiers, backed by product and customer proof points. Competitive Intel & Market Analysis : Lead rigorous, ongoing competitive analysis and deep market research to discover industry trends, evaluate competitor strategies, provide technical guidance for product direction, and convert intel to engaging external assets. Internally, evangelize and develop AI workflows to help the sales team leverage the most up-to-date intel. Cross-Functional Enablement : Partner closely across the organization—particularly with Product, Account Management, and Sales functions—to translate complex platform capabilities into impactful sales toolkits and buyer collateral. Partner with cross-functional teams to lead monthly enablement sessions and promote product knowledge. Sales Decks : Update and create new challenger and executive business review decks to help Sales showcase the value of Quorum, reframing how buyers think about their legislative workflows. AI-Native Workflows : Use AI tools like Claude and build shareable AI workflows to scale research, analysis, content, and innovative PMM priorities. Build prototypes, demos, and internal tools with vibe-coding platforms like Lovable to shorten launch timelines and increase team output. REQUIRED QUALIFICATIONS Professional Marketing Experience : At least 5 years of direct product marketing experience within a high-growth technology or Software-as-a-Service (SaaS) company (or 8+ years of broader marketing experience). Go-To-Market Expertise : Proven track record of independently developing marketing strategies and executing successful product and feature launches. Communication Mastery : Exceptional written and verbal communication skills, with a demonstrated ability to craft compelling narratives for technical products. AI Fluency : Daily, hands-on use of AI tools for research, analysis, and content creation, with experience building working prototypes or tools on vibe-coding platforms such as Claude. Analytical Acumen : Strong analytical skills with hands‑on experience in market analysis, audience segmentation, and target positioning. Educational Background : Bachelor's degree in Marketing, Business, or a related professional field. PREFERRED QUALIFICATIONS Industry Familiarity : Prior experience marketing software solutions tailored to government affairs or legislative tracking. AI Product Marketing : Experience positioning an AI product or AI-driven features for skeptical or high-trust buyers. Cross-Functional Leadership : Demonstrated ability to inspire team collaboration, align multi-departmental stakeholders, and drive product visibility. WORKING ENVIRONMENT We are an AI-forward team—AI is built into how we work, think, and grow. We are a remote-friendly team with flexible work options: work remotely or, if you're in the area, choose to visit our vibrant, sunlit space in our modern, open-concept office in Washington, D.C. COMPENSATION This is a full-time role Exempt - not eligible for overtime BENEFITS Flexible Paid Time Off Paid Company holidays plus additional company-wide days off for team members to rest and recharge. Four-Day Weekends for Presidents’ Day, Memorial Day, and Labor Day Invest in Yourself Days - one designated day per quarter dedicated to your professional development! Work-from-home reimbursement for home office support 401k match Health & Financial Wellbeing support Choice of trans-inclusive medical, dental, and vision insurance plan options Virtual and in-person team events Inclusion & Diversity Affinity Groups to support belonging Paid 12 weeks off for parental leave OUR COMMITMENT TO INCLUSION & DIVERSITY: At Quorum, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and team members without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Quorum believes that diversity and inclusion among our team members is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. Accommodation is available for applicants with disabilities upon request, at View email address on click.appcast.io. We comply with all requirements for US government federal contractors issued by the OFCCP, IFR, and the terms of our government contracts. #J-18808-Ljbffr