Product Manager
Traindc
Overview ProductManager Division: Product Management Reports To: Director, Product Management The product manager provides senior-level support for new educational product development to achieve strategic and financial goals. The incumbent identifies and ranks business opportunities according to strategic priorities and conducts a range of business development activities, ranging from starting new products internally to acquisitions and partnering. Responsibilities include: market research, competitive analysis, preparation of business cases, recruitment of external talent and resources, and project planning. The Product Manager will also be called upon regularly to document and defend business requirements and present ideas effectively to senior management. We're seeking a seasoned professional with a prior focus on educational product management and marketing. This person should have extensive experience in both developing new businesses and managing mature products. They will need to demonstrate an ability to develop a grounds-up strategy for new product offerings (including development of the initial product concept) and experience driving concepts through development to market, as well as ongoing management of that business product line once launched, including all revenue generation aspects, such as sales, marketing and content development. This person will have a strong understanding of educational and technology infrastructures and a track record with large and established technology or educational service provider. Short-term, this position is expected to drive the development of a small number of opportunities to build business around our existing course offerings infrastructure, and begin to exploit those opportunities. Longer term the position will take full ownership of a growing worldwide product line. Responsibilities Evaluatemarket conditions and competition for existing and futurebusiness activities. Conducts primary and secondary marketresearch, attends industry conventions, and holds discussionswith experts in the field, including senior government andregulatory officials. Identifiesbusiness development opportunities to meet market opportunities,with a range of activities that may include starting newproducts internally (in any media), acquisitions, and partnering. Developsbusiness cases for business development opportunities andrecommends opportunities relative to the corporate strategicand financial goals. Developsimplementation plans for key opportunities in partnershipwith appropriate departments. Participatesin the recruitment of talent from either internal or externalsources and/or negotiations with third parties. Makeswritten and formal verbal presentations as required to groups;ie National Associations, the Federal Government or IndustryAssociations Day-to-daymanagement of all phases of the product management / marketingcycle, from initial concepts through final implementationof new educational products and/or features. Facilitatesconsensus and builds strategic vision among stakeholdersto meaningfully "move the needle" and add valueto our offerings. Effectivelydocuments, promotes and defends product and business requirementsand new ideas to senior and executive management. Discusseswith potential customers and partners terms of product implementation,or specialized solutions. Requirements Strongleadership, decision making, problem solving and project/product management skills. Must have the ability to thinkcritically, organize thoughts and lead efforts in an ever-changingstrategic environment. Strongcommunication skills (written and oral) proficient inarticulating requirements or status to technology and businessaudiences alike. Abilityto work with personnel and personalities across differentdisciplines and at different management levels within thecompany. Understandingof and ability to work within a matrixed organization. Selfstarter/self motivated, organized and detail-oriented. Abilityto work with a team and independently, and juggle multiplepriorities. Stronginterpersonal skills: show an ability to build and maintainprofessional relationships in an often stressful teamingenvironment. Aptitudefor P&L, budgeting, planning and forecasting. Knowledgeof technical education markets, and information. systemsor information technology markets. Familiaritywith adult education and training needs. 3-5years of related industry/technical experience. #J-18808-Ljbffr
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