Associate Manager, Brand & Consumer Engagement

Associate Manager, Brand & Consumer Engagement Job Overview The Brand Strategy & Consumer Engagement Associate Manager contributes to the development, execution and analysis of multiplatform marketing campaigns that build brand equity and drive consumer engagement for Universal Television Entertainment properties. Reporting to the Director of Brand & Consumer Engagement, this role sits within the core team responsible for day-to-day and long-term operations for brand, digital and social initiatives, interfacing with key stakeholders on high-priority projects. Responsibilities Contribute to driving marketing efforts across entertainment titles, implementing strategy, managing campaigns, and gathering results to build brand equity, drive consumer engagement and viewership of content. Serve as funnel of information, proactively ascertain information for each title, gather all needed marketing elements, understand day-to-day production needs, show creative, and overall voice of the consumer, especially in context to culture. Collaborate and ideate with key teams (media, social, sales, programming, publicity, production, internal creative, agencies) to help the creation of innovative, impactful multiplatform campaigns that deliver on audience targets and overall goals. Act as point of contact with external agencies and partners, lead communication while building relationships, provide strategic/creative feedback and manage approvals. Maintain project tracking for multiple workstreams and deliverables to meet deadlines. Qualifications Basic Requirements Bachelor’s Degree Must be willing to work in Los Angeles, CA 2+ years marketing experience (preferably in the entertainment/media industry) – includes experience in strategy development, campaign execution/management, or social/digital platform fundamentals. Willingness to work overtime, atypical hours and on some weekends with short notice (small amount of travel involved). Desired Characteristics Flawless visual storytelling and data visualization skills (PowerPoint, Keynote, etc.) to powerfully bring ideas and insights to life. Excellent critical thinking, business writing, collaboration and positive interpersonal skills. Strong attention to detail. Confident, driven self-starter, with a dedication to excellence and maintaining a positive work environment. Passion for television, entertainment and consumer marketing – this role requires a connection and/or understanding of cultural trends and consumer mindsets, someone excited by creative innovation. Comfortable working in a fast paced, high volume, ever-changing environment. Cross-functional thinker who can collaborate with internal teams across every phase of a campaign. Strong project management and organizational skills. Strategic thinker and creative problem-solver. An enthusiastic team player that takes accountability and ownership of all work they manage and produce. Additional Requirements This position has been designated as hybrid, which currently requires contributing from the office a minimum of three days per week. Beginning January 5, 2026, hybrid employees will be required to work from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time. This position is eligible for company-sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Salary range: $65,000 – $80,000. EEO Statement NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable. If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to View email address on click.appcast.io . Additional Information As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. #J-18808-Ljbffr