Digital Marketing Manager - Plastics & Elastomers

Digital Marketing Manager - Plastics & Elastomers

Location: Bellevue, WA

Company Name: ChemPoint LLC

Requisition ID: 34983

We value passion, energy, and enthusiasm to ignite transformation in our industry. Start your career journey with ChemPoint! Be part of our team that is transforming the chemical, ingredient, and industrial finished products industry.

Primary Purpose: The primary purpose of the Digital Marketing Manager, Plastics & Elastomers (P&E) is to develop, execute, and report on customer-facing strategic marketing plans and activities in collaboration with suppliers and product management. This role is responsible for the successful implementation of traditional and digital marketing campaigns for ChemPoint to maximize new business. Success in this role requires prior marketing experience within the personal care and/or nutrition industries, including familiarity with formulation-driven products, supplier collaboration, and customer decision-making in P&E markets.

What You'll Do:

• Partner with Product Managers, Industry Managers, and Suppliers to develop and report on targeted marketing plans by industry team
• Define goals and strategic initiatives
• Conduct market analysis
• Define customer segments and determine target markets
• Build presentation decks and present market insights, analysis, and consultation on the execution of strategic initiatives to supplier partners
• Develop value propositions and messaging frameworks
• Serve as the marketing lead for the P&E industry, developing market insights, identifying formulation trends, and transforming supplier strategies into effective customer-facing campaigns.
• Analyze the most effective marketing channels for strategic execution of product lines and industries
• Launch channel activities (SEO, AEO, PPC advertising, email, social media, phone campaigns, etc.) to drive digital engagement, traffic, conversions, and/or market insights
• Develop new content to drive customer traffic and conversions for existing and new product lines, industries, and trends
• Develop processes and systems to optimize the marketing process and conversion rates
• Measure and report on digital and non-digital conversion rates, sales cycle time, and lead generation
• Perform other related duties as required or requested

What You'll Need:

• Bachelor's degree from a fully accredited four-year institution or equivalent work experience required
• 5+ years of experience in strategic marketing, management, and direct sales, preferably as a Market Analyst, Technical Salesperson, Product Manager, or equivalent
• (Preferred) 3+ years of experience in a technical or business capacity for the plastics and elastomer formulation industries
• Strong knowledge and experience using PC and Windows operating systems
• Strong knowledge and experience working with MS Office Suite, with advanced Excel skills
• Expertise in developing and executing marketing strategies, primarily online across all digital marketing channels
• Excellent ability to solve complex and challenging situations
• Strong written and verbal communication and active listening skills
• Ability to adapt behavior and communication style to effectively interact with others when addressing challenges and objectives
• Knowledge of marketing strategies and proper short- and long-term execution

Where You'll Work: This is a hybrid role in Bellevue, WA

Pay and Benefits: The salary range for this position is $98,000 - $135,000 annually. The specific salary offered to a candidate may be influenced by a variety of factors including the candidate's relevant experience, education, training, certifications, qualifications, and work location. Available employee benefits include health, vision, dental coverage, along with industry-leading retirement and time off programs.

What You Can Expect: Strong work/life flexibility. To be surrounded by an inclusive team who is collaborative and committed to the achievement of the company. To be rewarded for your contributions with a targeted annual company bonus and annual salary reviews. Competitive pay and benefits.

We are ChemPoint. We are fanatical about every customer and supplier interaction and dedicated to reaching customers and delivering actionable insights to enable producer success. We're the leader in the marketing, sales, and distribution of specialty and fine chemicals. ChemPoint represents over 70 suppliers and 220 product lines in North America, Latin America, the Middle East, and Africa. We offer a Total Rewards package that includes market aligned pay and incentives as well as a diverse benefits offering to support our employees' physical, emotional, and financial wellbeing.

ChemPoint supports sustainable solutions for the world around us so that we can do our part to help keep our communities healthy, fed, clean, and safe! We are committed to a diverse workforce and a culture of inclusion. Together, we are building a culture that acknowledges and respects the unique experiences, perspectives, and expertise of every employee. Through our dedicated Employee Resource Networks, we provide the development and growth opportunities to empower us to redefine our industry while making a difference in our communities.

ChemPoint is an equal opportunity employer. All qualified applicants will receive consideration for employment and will not be discriminated against based on their race, gender, sexual orientation, gender identity, religion, national origin, age, disability, veteran status, or other protected classification. We are committed to working with and providing reasonable accommodations to individuals with disabilities. If you require a reasonable accommodation due to a disability during the hiring process, please contact us at View email address on click.appcast.io.

ChemPoint does not accept unsolicited resumes from recruiters, employment agencies, or staffing firms (collectively Recruiting Firms). Recruiting Firms must enter into a Master Services Agreement (MSA) with ChemPoint prior to submitting any information relating to a potential candidate. All searches must be initiated by ChemPoint's Talent Acquisition team and candidates must be submitted via Applicant Tracking System (ATS) by approved vendors who have been expressly requested to make a submission for a specific job opening. No placement fees will be paid to any firm unless the aforementioned conditions have been met. Contacting our hiring managers directly is prohibited.