Lifecycle Marketing Lead
$125k - $145kIvo Inc.
The Role We’re looking for a Lifecycle Marketing Manager to deepen relationships with our customers, drive product adoption, accelerate expansion, and turn satisfied users into active advocates. Responsibilities Build enterprise expansion and renewal programs: Design campaigns and playbooks that improve renewals, identify expansion opportunities, and grow NRR across the enterprise. Drive usage and engagement: Launch targeted lifecycle campaigns that increase adoption of new features across Ivo’s platform. Improve and scale customer onboarding: Enhance onboarding experiences, streamline communication touchpoints, and design repeatable campaigns that drive early adoption and long-term retention. Lead customer advocacy: Develop and scale Ivo’s advocacy engine – from customer stories and review drives to referral programs and CAB initiatives. Run customer webinars and events: Plan and execute recurring webinars that highlight product best practices, customer wins, and upcoming launches. Collaborate cross-functionally: Partner closely with Demand Gen, Product, CS, and Content to align messaging, share insights, and amplify customer success. Measure and optimize: Reliably track and report on key adoption, engagement, and advocacy metrics. Qualifications 3+ years of experience in B2B marketing, ideally across customer, content, or demand generation functions. Experience creating customer-facing content (case studies, reviews, videos, or webinars). Familiarity with marketing automation and CRM tools (Salesforce preferred; Hubspot a plus). A self-starter mindset with the ability to build programs from 0-1 and collaborate across teams. What Success Looks Like Revenue impact: Clear relationships between customer marketing programs and renewal or expansion growth. Advocacy momentum: A consistent flow of authentic customer stories, testimonials, and reviews. Customer engagement: Measurable increases in usage, adoption, and satisfaction. Operational rigor: Repeatable playbooks and reporting frameworks that tie marketing to revenue outcomes. Compensation and benefits Competitive Compensation: The USD OTE range for this role is $125,000 - $145,000 (excluding equity). Final offer amounts are determined by multiple factors, including experience and expertise, and may vary from the amounts listed above. Relocation and Visa Support: We also offer relocation assistance for successful applicants moving to SF, as well as support for visa and green card applications where applicable. Medical benefits: Comprehensive medical, dental and vision plans to suit the needs of you and your family. Unlimited PTO: So you can take the time you need to recharge, stay healthy, and bring your best self to work. Office extras: Generous office space in Downtown San Francisco, with snacks, coffee and regular team building events and activities. #J-18808-Ljbffr Ivo Inc.
- Ivo Inc. is seeking a Lifecycle Marketing Manager to deepen relationships, drive product adoption, and accelerate expansion. You will design lifecycle campaigns, onboarding experiences, advocacy programs, and webinars while collaborating with Demand Gen, Product, CS, and...SuggestedVisa sponsorshipRelocation package
- Rippling is looking for a Senior Lifecycle Marketing Manager in San Francisco to design and execute programs enhancing customer engagement. You will lead strategies across various channels to convert prospects into multi-product buyers, driving product adoption and long...Suggested
- Zipline is seeking a Lifecycle & CRM Manager in San Francisco, California, to lead consumer lifecycle marketing efforts. This role involves developing and executing strategies that enhance customer engagement, retention, and reactivation. The ideal candidate will have...Suggested
$109k - $239k
Upstart is seeking a Lifecycle Marketing Manager to formulate strategy and oversee the performance of marketing programs for prior Personal Loan applicants. This role includes optimizing multi-channel customer interactions to increase loan funding and engagement. The ideal...Suggested- Scribd, Inc. is seeking an experienced Product & Lifecycle Growth marketing lead for Everand and Fable. This role involves managing marketing strategies from concept to execution, building campaigns using Iterable, and measuring their impact. The ideal candidate has over...SuggestedFlexible hours
- Levi Strauss & Co. is looking for a Senior Manager in CRM & Lifecycle Marketing based in San Francisco, CA. This role involves leading multi-channel marketing, managing a team, and driving customer engagement strategies. The ideal candidate will have over 7 years of experience...Work at office3 days per week
- A leading communication tool firm in San Francisco seeks a Senior Lifecycle Marketing Manager to enhance user engagement and optimize marketing campaigns. The role involves designing lifecycle marketing strategies, managing A/B tests, and working closely with product and...
- Imprint is seeking a Lifecycle Marketing Manager to own marketing strategy and execution for customer lifecycle programs. This individual contributor role focuses on understanding customer behavior, identifying engagement opportunities, and deploying marketing solutions...
- OpenArt AI is seeking an Email Marketing Manager to own and build the lifecycle email function from scratch. This hands-on role will involve creating campaigns across activation, onboarding, reactivation, and churn prevention while directly impacting product metrics. Responsibilities...
$115k - $144k
Prosper Marketplace is looking for a Senior Lifecycle Marketing Specialist in San Francisco, California. This role involves managing multi-channel marketing campaigns and collaborating with various teams to ensure compliance and performance optimization. Candidates should...$150k - $210k
Hack Chicago is seeking an experienced Lifecycle Marketer to join our Product team in San Francisco. In this high-impact role, you will design and implement intelligent growth programs that drive user engagement and retention, using advanced AI techniques to personalize...- ...brand Run design reviews, guide UX direction, and maintain a unified quality bar across member surfaces Craft all product and lifecycle marketing messaging to ensure a cohesive brand voice Collaborate closely with Growth, Product, and Design to ensure continuity across...
$230k - $270k
.... About the Role: Notion has millions of users who rely on Lifecycle Marketing to help them get value from our products quickly, repeatedly,... ...cohesive, not disconnected, experiences. Build a world-class team: Lead and define the bleed edge for a team of lifecycle marketers...Full timeLocal areaFlexible hours- FashionUnited is looking for a CRM Marketing Manager in San Francisco. The successful candidate will own the end-to-end execution of email, SMS, and push notification campaigns, ensuring high-quality, customer-centric outputs. This role demands strong ownership, project...
- Icehouseventures is looking for a Customer Marketing Manager in San Francisco to deepen relationships with customers and drive product adoption. This role involves designing campaigns, launching targeted marketing efforts, and improving onboarding experiences to enhance...Work at office
- Aquent is seeking a highly organized and technically proficient Digital Marketing Manager in San Francisco to manage and execute seller-facing communications across multiple channels including email, CRM, and web-based platforms. This hands-on role requires strong platform...
- ...Description Job Description As our Product Marketing Manager for Member Lifestyle, you’ll... ...for the category. What You’ll Do Lifecycle and retention Own all email and lifecycle... ...of Forerunner, led our Series A) ~8VC (leading health and bio investor) ~ Evan Moore (...RelocationVisa sponsorship
- ...fueling our growth. Working closely with our Marketing and Commercial Teams, you'll be... ...identify, attract, and nurture potential leads, ensuring a robust pipeline. Responsibilities... ...strategy across the full customer lifecycle, using data-driven insights to drive acquisition...Local area
Kargo
San Francisco, CA5 days ago $200k - $250k
...Brand Marketing Lead Emergent builds autonomous coding agents that replace traditional software development by generating, testing, and... ...creative execution end to end: paid ad creative, web design, lifecycle, social, and digital and physical media. Set the bar for how...WorldwideFlexible hoursEmergent Labs
San Francisco, CA3 days ago$125k - $145k
...seeking a strategic, entrepreneurial, and data‑driven marketer to expand Forage’s transaction volume across... ...Forage consumer application. This Integrated Marketing Lead will drive our go-to‑market strategy and lifecycle engagement across the business. This business‑critical...Work at officeFlexible hoursSupportFinity
San Francisco, CA22 hours ago- Job Description We’re looking for a capital markets lead who can own the entire lifecycle: structuring and executing deals, driving secondary trading and marketplace distribution, managing interest rate risk, and uncovering insights through portfolio analytics. The ideal...Remote work
$320k - $400k
...AI systems. About the role As an Events Lead, Brand at Anthropic, you will own the... ...the AI landscape. You'll sit within the Marketing Events team and be responsible for conceptualizing... ...experience managing the full event lifecycle—from strategic planning and creative...Full timeWork at officeVisa sponsorshipFlexible hoursShift work- About Sumble Sumble helps go-to-market teams win with deep account intelligence and signals... ...pinpointing the exact team and person leading the initiative. Backed by a $38.5M... ...content — landing pages, campaign emails, lifecycle nurture, ad copy — that makes our demand...Casual workFreelanceRemote work
- ...onboarding new business customers. You’ll own paid, SEO, lifecycle, ABM, website conversion, and experimentation,... ...demand into a high‑quality pipeline. You’ll lead a small team, collaborate with Brand, Product Marketing, RevOps, and Sales, and move quickly with data‑driven...2 days per week
- AVEN is seeking a capital markets lead to oversee the entire lifecycle of transactions, encompassing deal structuring, secondary trading, and interest rate risk management. The ideal candidate will bring over 7 years of debt capital markets experience, coupled with the...Remote job
- ...you'll do Architect multi-channel outbound — email, LinkedIn, lifecycle, enterprise segmentation — as a repeatable system, not one-off... ...across written, social, and aviation-ecosystem platforms Build co-marketing and partner motions across the aviation and defense ecosystem...
$234k - $260k
...the Team Like every team at OpenAI, the Marketing team contributes to our broader mission... ...the Role You will be the market research lead that translates insights into actionable... ...motivations, and pain points across the lifecycle. Shape go‑to‑market strategies for technical...Work at officeWorldwide3 days per week- ...Washington D.C., London and Amsterdam. The Web Marketing Team at Plaid is a collaborative, user-... .... We're looking for a Web Marketing Lead to own and evolve plaid.com into a best-... ...user journeys. Background in SEO/AEO, lifecycle marketing, or growth experimentation at...Work experience placementLocal area
- ...Francisco headquarters. About the Role We are hiring a Growth Marketing Lead - Activation & Conversion to own and accelerate our mission.... ...-on, revenue-driving role. You will: Build and optimize lifecycle flows across email, SMS, push, and in-app Own activation, paidconversion...Full time
$75k - $85k
General Summary The AI Marketing Manager owns and evolves our AI platform, workflows, and... ...our digital engagement strategy, while leading SMS marketing campaigns and owning performance... ...role partners closely with the Email & Lifecycle Marketing Manager and cross‑functional...Full timeWork at officeLocal areaWeekend work
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Lifecycle Marketing Lead. Be the first to apply!
