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Omnichannel Campaign Manager - Neuroscience

AbbVie

AbbVie seeks an Omnichannel Campaign Manager to lead digital marketing and project initiatives for neuroscience brands in the US commercial division. The role involves managing complex cross-functional programs, overseeing digital projects, and ensuring compliant execution while collaborating with internal teams and external partners.

Responsibilities

  • Own brand and digital lab program planning with cross-functional teams and agency partners
  • Manage day-to-day oversight of complex digital projects including planning, status reporting, and stakeholder communication
  • Establish program goals, develop resource plans, and maintain project timelines and documentation
  • Assess scope changes and risks; lead issue resolution across cross-functional and agency partners
  • Execute program closure activities including UAT testing, QA verification, and lessons learned documentation

Requirements

  • Bachelor's degree in business, marketing, or equivalent experience
  • 5+ years digital marketing, project management, or CRM experience in pharmaceutical industry
  • Demonstrated ability to manage multiple projects simultaneously in fast-paced environments
  • Start-to-finish experience executing omnichannel digital/CRM programs across channels
  • Strong understanding of digital analytics, social metrics, SEO measurement, and mobile metrics
  • Proficiency in Microsoft Office and Smartsheet
  • Excellent written, verbal, and interpersonal communication skills
Vacancy posted 1 day ago
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