Associate Director

Working Title: Associate Director of Video Services State Role Title: Media Specialist III Position Type: Full-time Staff (Classified) Position Status: Full-Time FLSA Status: Exempt: Not Eligible for Overtime College/Division: Intercollegiate Athletics Department: 300055 - Athletics Communications Pay Band: 4 Pay Rate: Maximum Starting Specify Range or Amount: $51,750 Is this a JMU only position?: No Is this a grant-funded position?: No Is this a Conflict of Interest designated position?: N/A Beginning Review Date: 09/01/2026 About JMU: At James Madison University (JMU), we’re more than just a publicly funded institution — we’re a vibrant, welcoming community located on a stunning campus where innovation, collaboration, and personal growth thrive. Our mission is to prepare students for a bright future, and we believe that starts with supporting the people who make it all possible: our employees. Why Work at JMU? We offer a comprehensive benefits package designed to support your professional journey and personal wellbeing: Generous Leave: Enjoy paid vacation, sick leave, parental leave, community service leave, and 19 paid holidays annually. Comprehensive Health Coverage: Access high-quality health insurance options that fit your needs. Retirement Options: Plan for your future with retirement benefits through the Virginia Retirement System. Employee Well-Being: Our Balanced Dukes program promotes wellness and work-life integration through resources, events, and support. Tuition Waiver Program: Advance your education with our tuition waiver program for undergraduate and graduate courses taken at JMU. At JMU, we believe in Being the Change — and that starts with creating an environment where you can grow, contribute meaningfully, and feel supported every step of the way. Discover what makes JMU a great place to work: bit.ly/JMUEmployment General Information: James Madison University’s Athletics Department is accepting applications for an Associate Director of Video Services to join the Creative Services team. This position reports to the Director of Video Services. Our team is looking for candidates with strong video skills, a desire to grow in the creative video field, and the ability to find success in a fast-moving environment. Video content will highlight the student-athlete experience at James Madison University and other aspects of 18 varsity sport programs and athletics facilities. An online portfolio is required for consideration. Duties and Responsibilities: Coordinate, produce and deliver video content that is consistent with the JMU Athletics brand, aligned with department goals and targeted to inspire all constituents (fans, alumni, current student-athletes, coaches, recruits) to more deeply engage and invest in the athletics department and university. Collaborate with the Director of Video Services and the creative services team to help build strategies that apply to all multimedia content. This content will include social media, video boards and other internal video needs. Help Director of Video Services with staff assignments to the event coverage schedule for all athletic home events, special events within Athletics and other events as assigned. This will include night and weekend work throughout the year and could also include travel. Schedule will be for all 18 varsity sports. Supervise and recruit student staff. Ensure that all students understand their respective responsibilities and assignments, ensuring standards are in place for student recruitment and retention. Respond to assignments in a prompt, professional manner and manage participation from student contributors. Help Director of Video services with equipment inventory, organizational standards of the video server and corresponding digital tools, video archives and other video resources. Collaborate with Director of Video Services to ensure video needs across athletics are being met. Develop relationships with creative services team, students and other external operation team members including but not limited to: JMU Duke Club, Ticketing, Fan Engagement, Athletics Communications and Broadcast, Facilities/Events. Other partners may include: Daktronics, JMU Sports Properties, all 18 varsity sport programs and numerous external video requests. Qualifications: Required Qualifications: Experience in Collegiate Athletics Creative Video or Professional Sports Video content Experience creating creative compelling content that displays the athletics departments brand and goals in a positive light Strong videography skills including shooting and editing, including coloring and knowledge of output settings Demonstrated knowledge of the video production process, camera operation, lens types, filming techniques, light design, and post-production process Experience with Adobe Creative Suite, including but not limited to: Premiere Pro, After Effects Proficient time management and prioritization skills Availability on weeknights and weekends will be required Attention to detail and commitment to accuracy Manage heavy load of deliverables while delegating projects within video staff Highly motivated, energetic, be able to balance multiple tasks, produce high-quality work on tight deadlines Dependability, consistency and willingness to take risks and learn new things A team player who gets along well with others and respects the departmental reporting structure Additional Considerations: Experience supervising and mentoring staff and student workers Conditions of Employment: Employment is contingent upon the successful completion of a criminal background check. E-Verify Notice: After accepting employment, new hires are required to complete an I-9 form and present documentation of their identity and eligibility to work in the United States. James Madison University uses the E-Verify system to confirm identity and work authorization. EEO Statement: James Madison University is committed to creating and supporting a diverse and inclusive work and educational community that is free of all forms of discrimination. This institution does not tolerate discrimination or harassment on the basis of age, color, disability, gender identity or expression, genetic information, national origin, parental status, political affiliation, race, religion, sex, sexual orientation or veteran status. We promote access, inclusion and diversity for all students, faculty, staff, constituents and programs, believing that these qualities are foundational components of an outstanding education in keeping with our mission. The university is interested in candidates whose experience and qualifications support an ongoing commitment to this core quality. Anyone having questions concerning discrimination should contact the Office for Equal Opportunity: View phone number on click.appcast.io. Reasonable Accommodation: If you are an individual with a disability and need assistance searching or applying for jobs please contact us at View phone number on click.appcast.io or View email address on click.appcast.io. You may also visit the JMU Human Resource Office, located at 752 Ott Street, Harrisonburg, VA 22807 and we will be happy to assist you. #J-18808-Ljbffr