Senior Marketing Specialist

Job Description

Job Description

The Senior Marketing Specialist plays a crucial role as an individual contributor focused on driving impactful digital advertising, content marketing, event marketing, and brand awareness campaigns. This position requires managing campaigns from conception through execution, leveraging data analytics and SEO strategies to optimize reach and engagement while collaborating with internal teams and clients. Occasional travel may be required to support event marketing and client relationships.

Responsibilities

• Manage and execute digital advertising, content, and event marketing campaigns
• Conduct market research to inform brand strategy and campaign direction
• Optimize campaigns using SEO and digital marketing best practices
• Analyze campaign data to improve performance and ROI
• Manage marketing budgets and allocate resources effectively
• Collaborate with teams and maintain strong client relations
• Support brand strategy development and execution

Required Qualifications

• Minimum 2 years of experience in marketing
• Bachelor's degree in Marketing or related field
• Proficiency in SEO, Google Analytics, and content marketing
• Experience with social media and email marketing campaigns
• Strong data analysis and project management skills
• Excellent communication, creativity, and teamwork abilities

We are a company that is driven by the satisfaction of our customers within our community. We are involved heavily in our community and proudly operate where we live. We are fully licensed by the home builders board and the general contractors board of Alabama and Tennessee. We are excited to have the opportunity for continued exponential growth by adding key assets to our team.

Company Description

We are a company that is driven by the satisfaction of our customers within our community. We are involved heavily in our community and proudly operate where we live. We are fully licensed by the home builders board and the general contractors board of Alabama and Tennessee. We are excited to have the opportunity for continued exponential growth by adding key assets to our team.