Business Analyst Trainer - MarTech

Business Analyst Trainer - MarTech

Location: Seattle, WA

Duration: Fulltime

JOB DESCRIPTION:

We are seeking an experienced Business Analyst – Trainer with strong expertise in Adobe Marketing Operations to enable, train, and upskill business and delivery teams. The role combines business analysis, process optimization, and hands-on training across Adobe Experience Cloud platforms.

Required Skills & Experience

Strong experience as a Business Analyst in MarTech / Digital Marketing programs

Proven experience in training, coaching, or enablement roles

Deep understanding of Adobe Marketing Operations workflows

Experience working with Adobe Experience Cloud platforms

Excellent communication, presentation, and facilitation skills

Experience working with onshore/offshore teams

Roles & Responsibilities

Design and deliver training sessions (classroom, virtual, workshops) on Adobe Marketing Operations

Create training materials: decks, playbooks, SOPs, user guides, and process flows

Enable marketing, business, and delivery teams on Adobe workflows and best practices

Conduct onboarding and refresher training for new and existing team members

Business Analysis & Process Optimization

Work with Marketing Operations, Product Owners, and stakeholders to understand business requirements

Document business processes, user stories, acceptance criteria, and functional specifications

Identify gaps and improvement opportunities in Adobe-based marketing workflows

Translate marketing requirements into clear functional and system requirements

Adobe Marketing Operations

Strong hands-on knowledge of Adobe Experience Cloud, including:

• Adobe Experience Manager (AEM – Sites, Assets)
• Adobe Campaign / Adobe Journey Optimizer (AJO)
• Adobe Analytics
• Adobe Target
• Adobe Workfront (preferred)

Support campaign planning, execution, approvals, and reporting workflows

Assist teams in adopting Adobe tools efficiently and consistently

Stakeholder Management

Act as a liaison between Marketing, IT, Analytics, and delivery teams

Support UAT, training support during releases, and post-go-live enablement

Collect feedback and continuously improve training effectiveness

Generic Managerial Skills

Certifications in Adobe platforms (AEM, Analytics, Campaign, Workfront)

Agile / Scrum exposure (working with Scrum Masters and Product Owners)

Experience creating LMS content or digital training modules

Prior experience in agency or enterprise MarTech environments