Category Product Manager: Integration & EBike

Category Product Manager: Integration and E-Bike

Bike Division

Shimano, Inc. is a global company offering the world's sporting community with top labels and brands, including Shimano, G. Loomis, Power Pro, and Lazer Sports.

Shimano North America, Bike is seeking a Category Product Manager: Integration and E-Bike to join our team! At Shimano, we welcome your talent, innovation, and enthusiasm.

We offer an exceptional array of employee benefits and incentives and are proud to support our employees' health and happiness. We offer paid time off, medical, dental, vision, employer-matching 401k, wellness incentives, rideshare, and much more.

Job Summary:

The Product Manager for e-bike and electronics reports to Senior Product Team Manager, but works closely with Road, Gravel, and MTB product managers in developing technology specific to the e-bike category. The Product Manager for Ebike will work on Shimano e-bike related products as well as manage partner integration with accessory brands across all cycling categories. As part of the Shimano North American product team, this role will require collaboration with OE manufacturing partners, aftermarket sales, as well as working directly with race teams, athletes, and Shimano's R&D riders. This position is based at Shimano's facility in Bellingham, WA.

Job Level: Experienced

Essential Duties/Responsibilities:

• Help define and set priorities for Shimano product selection, promotion, and direction.
• OEM Support: Serving as the main point of contact for all OE inquiries, working directly with customers to answer technical questions throughout the bike development process.
• Product Updates: Delivering timely information to key customers and ensuring the OEM sales team is equipped with the necessary updates for their client communications.
• Internal & External Liaison: Answering product-related questions from the SNA team and managing communications with our third-party partners in North America.
• Technical Standards: Collaborating with the Technical Service Manager to ensure demo and test bikes meet proper standards and reflect current industry trends.
• Innovation & Strategy: Working with the User Experience Manager to study emerging trends and identify specific areas for further research.
• Hosts visitors from SIC, demonstrating Shimano and competitor tech and market demand
• Daily/ Weekly/ Monthly Communication with Shimano North America and Shimano Japan product, R&D, and Planning teams
• Attends Shimano Product Camps, industry, media and consumer events pertinent to e-bike/ technology category
• Works with marketing to deliver a cohesive message about product spec, position in the market, and promotion plan
• Rides, tests, and uses every opportunity to collect market insight

Job Qualifications:

• Active and passionate cyclist
• 5+ years of bicycle industry experience
• 5+ years of experience in product/brand management
• Understanding of bicycle OEM and OTC business models
• Deep understanding if bicycle components, particularly in modern e-bike market landscape
• Experience working across cultures (Japan/ EU preferred)
• Proficient in Microsoft Office including Excel, PowerPoint, Word

Education: Bachelor's degree in Business, Marketing, Engineering or related fields

NOTE: This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the job. Shimano North America reserves the right to modify and change responsibilities and duties herein without notice.

The starting salary will be determined based on job responsibilities, skills, experience, qualifications, market conditions and work location.

Shimano North America is an equal opportunity employer and will not discriminate against any employee or applicant on the basis of age, color, disability, gender, national origin, race, religion, sexual orientation, veteran status or any classification protected by federal, state, or local law.