Story Desk Editor

Story Desk Editor

WOI KCWI-TV Des Moines

About TEGNA

TEGNA Inc. helps people thrive in their local communities by providing the trusted local news and services that matter most. With 64 television stations in 51 U.S. markets, TEGNA reaches more than 100 million people monthly across the web, mobile apps, streaming, and linear television. Together, we are building a sustainable future for local news.

WOI-TV, the TEGNA-owned ABC affiliate in Des Moines, is searching for an ambitious Digital Content Producer who thrives in a fast-paced news environment and has an audience-first approach to writing, producing and distributing local news content. Our digital producers monitor digital audience trends to identify and write engaging local news content that broadens our audience. They are responsible for curating quality content and overseeing the audience experience across all WOI website, mobile, app, streaming and social media platforms. They work as part of the larger content team to break news and tell great stories in a 24/7 news environment. The ideal candidate is an avid news consumer and writes accurate, compelling content with a sense of urgency. Qualified candidates should be strong writers first, with the ability to write quickly and accurately while tracking multiple streams of information. They should also have solid news judgment and experience producing and copy-editing content for digital platforms. Experience with SEO best practices and audience listening are a big plus. We're also looking for someone with strong initiative and an inner drive who is ready to learn and grow.

Responsibilities:

• Write and distribute original and accurate breaking news content.
• Curate and schedule news content on all station platforms, including website, mobile app, social media and streaming platforms.
• Edit reporter stories for grammar, clarity, structure, AP style and optimize content for digital.
• Use creative production or story-packaging techniques, including subheads, hyperlinks, graphics and media (viewer photos, user-generated content, etc.) to enhance digital stories.
• Write in an exciting, captivating and authentic manner.
• Research and verify facts to ensure credibility.
• Monitor news releases and use social listening to find new content, enterprise stories and make community contacts.
• Analyze and actively use data and metrics to inform editorial and strategic decisions.
• Perform other tasks as required by the supervisor or senior digital producers.
• Ensure the newsroom upholds journalistic integrity and the station brand across all platforms.

Requirements:

• Bachelor's degree in journalism, communications or a related field, or equivalent professional experience.
• Strong communication and organizational skills with the ability to work under constant deadline pressure.
• Ability to calmly handle live breaking news situations and rapidly changing coverage.
• Strong news judgment, editorial judgment and understanding of professional journalism standards.
• Strong knowledge of AP style, copy editing and SEO best practices.
• Experience with CMS platforms and photo/video editing systems preferred.
• Ability to write in an exciting, captivating and conversational tone.
• Experience creating and managing content on social media platforms, including Instagram, X and Facebook.
• Aptitude for creating and packaging engaging, audience-driven content.
• Knowledge of digital analytics and how to apply audience insights is a plus.
• Knowledge of ENPS, Edius and Canva is a plus.
• Ability to work various shifts, including mornings, nights and weekends.