Programmatic Media Specialist

Analyst, ProgrammaticOMG23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney's multiple television networks. At OMG23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry's most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight banners. We are also proud to be Disney's Agency of Record for their premier television networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, see below for an opportunity to join our team.The Analyst, Programmatic position is responsible for monitoring and co-managing campaign performance, as well as, developing a thorough understanding of client goals and objectives. The Analyst works with the team to ensure campaigns run smoothly - troubleshooting technical issues, delivering reports, and optimizing campaigns to client objectives. They also work collaboratively with their peers, sharing trading and campaign insights with the group.As an Analyst, Programmatic you will work closely with the Programmatic, Ad Operations and Analytics teams to ensure successful campaign executions.Responsibilities include:Hands-on learning of programmatic campaign execution and optimizations across multiple DSP'sEffectively co-manage and prioritize multiple live campaigns across channels, with multiple platformsDevelopment of pacing documents to keep track of multiple campaign flights and budgetsCompletion of trafficking workbooksOwn internal resource documents including pacing charts, optimization logs, and third party vendor collateralManage internal and client deliverables, day-to-day communication, and campaign documentationMaintain a current understanding of the account vertical and relevant industry news and updatesCollaborate with internal teams and vendors to develop a high-level understanding of the capabilities and limits of the technologies we employ, including DSPs, DMP, Data provider and Inventory suppliers etc.Execute reporting analysis based on identified campaign KPI's in client objectivesCollaborate with internal Operations and Analytics teams to ensure proper tagging, placement naming conventions and trafficking processes are followedDevelop programmatic campaign and audience recommendations based on planning brief and client objectiveWe encourage you to apply if the below describes your experience and talents:Bachelor's degree1+ years of relevant programmatic experienceIn platform experience with DV360 required. Experience with additional programmatic buying platforms including The Trade Desk preferred but not requiredExperience managing display, video, YouTube, audio and programmatic investmentsProficient in Microsoft ExcelExcellent communication skills both written and verbalDemonstrated ability to articulate and communicate clearly when participating in internal and client-facing meetingsAbility to be agile and adaptable within a quick turnaround business environmentDemonstrated proactive approach to problem solving and critical thinkingHighly organized, extremely detail-oriented, and ability to multi-task in a deadline-driven environmentAbility to work both independently and cross-functionallyExcellent ability to convey complex ideas clearly and conciselyThis is a hybrid role based in Burbank, CA.California: $60,000.00-$70,500.00To the extent permissible by local law, Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we're focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.