Vice President of Marketing

Vice President, Marketing

All the relevant skills, qualifications and experience that a successful applicant will need are listed in the following description.

Location

Remote in the United States or Canada |

Executive Leadership

Industry

Technology, Digital Design, Creative, AI, Innovation Lab |

100

Responsibilities

• Owning strategy and outcomes for the agency's marketing function
• Overseeing website, search, organic and paid social, email, marketing automation, PR/communications, content, event, sponsorships, employer branding
• Building the annual plan and budget – with a standing seat in quarterly strategic planning with other agency leaders, partnering closely with the Chief Experience Officer
• Defining the marketing organization design and leading the team that executes your plan and vision
• Building a marketing rhythm so progress is visible and able to be adjusted over time
• Creating a unified reporting view that connects marketing activity to spend pipeline and brand outcomes
• Working closely with sales leadership to shape ICP, key account and GTM strategy, aligning campaigns, nurture programs, and content investment
• Supporting executive relationship building and voice-of-customer program with brand storytelling and client reference content, in partnership with the CEO and sales leaders

Requirements

• 10+ years of experience in B2B marketing for $50M+ advertising agencies
• Experience holding budget and decision-making authority, not just accountability for outcomes
• Demonstrated strategic capability – building a vision and translating that into plans and budgets
• Track record of leading and developing high-performing teams and being hands-on
• Experience reporting on measurable outcomes in front of executive leadership teams
• Experience partnering with sales/business development xhyhwjd leadership
• Familiarity with marketing tools and platforms – CRM, marketing automation, email, analytics, paid social, SEO, AGO, CMS
• Experience with ABM, demand generation, PR/communications, and employer marketing/branding are preferred skills/experiences to have for this role

Benefits

• Comprehensive medical, dental, and vision insurance
• 401K plan with company match
• Flexible PTO policy
• Home internet (monthly) and education stipends
• 8 weeks of paid paternal leave

Compensation

• $175K - $200K