Senior Director, Client Strategy
Virtual Vocations Inc
Experienced marketing leaders will find a full-time remote opportunity as a Senior Director, Client Strategy, responsible for designing and implementing channel and marketing programs that align brand vision with local activation, leveraging data to drive measurable outcomes. Key responsibilities Design and develop comprehensive channel and marketing programs, including co-op and loyalty initiatives, ensuring alignment with brand strategy and local market needs Leverage client data and industry trends to inform strategic recommendations and continuously improve program outcomes Collaborate with cross-functional teams to deliver executable program strategies while serving as a trusted advisor to client stakeholders Required qualifications 10+ years of experience in marketing strategy, channel marketing, or partner program development, preferably in a marketing technology or agency setting Expertise in designing co-op and loyalty programs within complex distribution or franchise ecosystems Strong analytical skills to interpret performance data and market trends for strategic insights Demonstrated ability to create scalable program frameworks that balance brand standards with local execution flexibility Experience collaborating with technology teams to align program strategies with available tools and capabilities
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