Marketing Manager
Grand Falls Casino and Golf Resort
Job Description
Essential Duties and Responsibilities :
List the job’s most important functions and responsibilities. Include all important aspects of the job, whether performed daily, weekly, monthly, annually or any that may occur at irregular intervals.
- Provide exceptional customer service to all internal and external customers.
- Create cost analysis for each marketing event
- Develop and submit monthly promotional calendars
- Manage monthly social media calendars
- Assist Marketing Coordinators in maintaining social media and online review platforms.
- Prepares purchase orders for marketing projects and events based on budget.
- Help develop and coordinate direct mail and newsletter pieces
- Utilizes project management system in preparing and distributing information for printing signs, coupons, banners, flyers, and other marketing tools.
- Resolves customer complaints and issues via letter, phone calls, email and/or personal meetings
- Assures correct point values, prize and or comp values issued to players via casino management system.
- Manages and coordinates customer events with Players Club and other affected departments
- Manages customer events, programs and parties
- Maintain and manage dispersing of donations to various business and organizations
- Interfaces with advertising and/or other agencies to meet deadlines of radio, newsprint and television advertisements.
- Work with Marketing Director on meeting budget expectations.
- Manage team of Marketing Coordinators
- Maintain and distribute property collateral
- Must be able to work nights and weekends as needed.
Job Specific Knowledge
Extensive knowledge and skill gained through broad experiences in a field (or fields) which requires a command of involved, diverse practices and precedents and theory and principles. Typically requires a Marketing Bachelor's degree (B. A.) from four-year college or university; or minimum of four years related experience and/or training; or equivalent combination of education and experience.
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