Principal Data Scientist- Mortgage Sales & Strategy Analytics

Description Citizens’ Enterprise Data & Analytics (ED&A) organization is seeking an experienced Data Scientist to provide analytics leadership related to mortgage sales and strategy, focusing on proactively retaining existing customers and acquiring new customers via data, programming, models, and analytics to support sales outreach and optimization. The initial focus is on driving growth through the Enterprise Smart Leads operation that centralizes sales lead generation with a coordinated approach to customer outreach. The Mortgage Sales & Strategy Principal Data Scientist will generate, distribute, assess, and optimize data‑driven sales leads for virtual and retail mortgage loan officers to enable proactive customer outreach. Skills required include a range of analytical functions (computer and statistical programming, data management, data exploration/visualization, feature engineering, statistical analysis) and business functions (stakeholder engagement, communication, strategy development, presenting results, process improvement). In this role, you will: Conduct customer segmentation analyses and scoping to support mortgage lead strategy development, assessment, and revision. Apply advanced analytics to engineer customized, data-driven, timely sales leads focused on mortgage retention and acquisition. Apply advanced analytics to continually optimize lead distribution across virtual/retail loan officers. Apply advanced analytics to maximize production via provision of an optimal number and mix of leads across channels. Apply advanced analytics to develop and optimize lead scoring/prioritization within an overall sales lead strategy framework. Undertake mortgage lead program investigation and evaluation on an ongoing basis; prepare performance updates and special analyses. Regularly engage with mortgage business partners to remain tightly aligned on shifting business strategies and discuss application of data and analytics to mortgage strategy and sales. Oversee ongoing execution and generation of data‑driven mortgage sales leads. Maintain and improve processes/programs for generating and delivering sales leads and related information flows. Manage and analyze call disposition data to optimize lead selection and assess performance. Document and communicate analytic insights for both technical and non‑technical audiences, often within an Agile working structure. Develop and implement experimental designs to meet business objectives. Continuously innovate through exploration of new techniques, platforms, and data sources. Automate various standard procedures, including data flows, monitoring, and quality control. Technical Qualifications Master’s (or beyond) in a quantitative discipline such as statistics, mathematics, computer science, data science/analytics, economics, finance, or related fields. Strong programming skills and ability to utilize a variety of data/analytic software languages and tools (e.g., SQL, Python, SAS, R, etc.). Strong written and verbal communication skills with the ability to communicate analytic results, business insights, and resulting business implications to non‑technical business partners. Ability to work in a team environment and collaborate with colleagues who have a background in statistics, database development/maintenance, and information technology. Ability to lead productive engagements with business partners from an analytic perspective. 4–7 years of experience in analytics, particularly with financial services applications. Hours & Work Schedule Hours per week: 40 Work schedule: Monday – Friday Hybrid: 4 days per week on site, 1 day remote Pay Transparency The salary range for this position is $157,000 – $197,000 per year, plus an opportunity to earn additional incentive earnings. Actual pay is based on various factors, including but not limited to the budget, work location, and relevant skills and experience. We offer competitive pay, comprehensive medical, dental and vision coverage, retirement benefits, maternity/paternity leave, flexible work arrangements, education reimbursement, wellness programs, and more. Note, Citizens’ paid time off policy exceeds the mandatory paid sick or paid time‑away policy of every local and state jurisdiction in the United States. For an overview of our benefits, visit Some job boards have started using jobseeker‑reported data to estimate salary ranges for roles. If you apply and qualify for this role, a recruiter will discuss accurate pay guidance. Equal Employment Opportunity Citizens, its parent, subsidiaries, and related companies (Citizens) provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, ancestry, color, citizenship, physical or mental disability, perceived disability or history or record of a disability, ethnicity, gender, gender identity or expression, genetic information, genetic characteristic, marital or domestic partner status, victim of domestic violence, family status/parenthood, medical condition, military or veteran status, national origin, pregnancy/childbirth/lactation, colleague’s or a dependent’s reproductive health decision making, race, religion, sex, sexual orientation, or any other category protected by federal, state and/or local laws. At Citizens, we are committed to fostering an inclusive culture that enables all colleagues to bring their best selves to work every day and everyone is expected to be treated with respect and professionalism. Employment decisions are based solely on merit, qualifications, performance and capability. #J-18808-Ljbffr Citizens Bank