Technical SEO Specialist - Freelance [Poland]

Freelance Technical SEO Specialist

Location: Work From Home/Remote, Flexible

Reports to: Global Head of Organic Marketing

Compensation: Competitive base + monthly performance bonus + fast-track career growth

Why Join

• Direct access to our Head of Organic Marketing and co-founders
• 30+ market e-commerce site, real technical SEO depth across hreflang, schema, ccTLDs and subdomains
• Fast decisions and shipping culture. Days, not quarters
• Long-term opportunity if the engagement works. Ongoing retainer not a one-off project

About the Role

We are looking for a hands-on Freelance Technical SEO Specialist to join our in-house Marketing team on an ongoing part-time basis. We need a reliable executor who ships tactical SEO work every week: meta data, schema, hreflang fixes, technical ticket queue management with our IT team, and on-page optimisation across 30+ market sites. The role reports to our Head of Organic Marketing. This is a tactical execution role. It is not an SEO audit role (we have an auditor in place), not a strategy role (we have a senior advisor), and not a content or PR role (handled separately). If you like shipping clean technical SEO work consistently rather than writing roadmaps, you'll thrive here.

What You'll Do

• Implement on-page SEO across 30+ country sites: title tags, meta descriptions, headings, internal linking
• Manage and ship technical SEO tickets in our project management system, working alongside the IT and development teams
• Schema markup, structured data, and rich result implementation (Product, Review, Organization, Breadcrumb, FAQ)
• Hreflang corrections, international SEO debugging, ccTLD and subdomain consistency
• Sitemap, canonical, robots.txt, and indexation hygiene across all market versions
• Core Web Vitals tactical improvements (image optimisation, lazy loading, render-blocking)
• Redirect mapping and post-launch QA for migrations and category changes
• Daily Search Console monitoring, surfacing crawl errors, indexation drops, and ranking issues
• Localisation QA on SEO elements across translations
• Light keyword research and content briefing support where required

What We're Looking For

• At least 3 years hands-on technical SEO experience, ideally in an e-commerce or agency environment
• Strong command of Google Search Console, GA4, Screaming Frog, Ahrefs or Semrush
• Comfortable with HTML, CSS, JSON-LD schema, and regex
• Experience with multi-region and multi-language sites is a strong plus (hreflang, ccTLDs, subdomains)
• Comfortable working tickets in Jira, Asana, or similar project management tools
• Reliable, organised, and ships on time. Excellent written communication
• Native or fluent English
• Self-motivated remote worker with a stable connection
• Bonus: Wordpress/ Elementor, Shopify, or custom CMS experience; product feed and Merchant Center exposure

To Apply

Please send your CV along with:

1. A brief description of two technical SEO problems you have solved recently, with the outcome
2. Your tool stack
3. Confirmation of weekly availability and start date
4. Mention the word Croissant in your cover letter so we know you have read this carefully

About Us SmartBuyGlasses Optical Group, operated by Motion Global Ltd., is the world's leading designer eyewear e-retailer. With operations across Asia Pacific, Europe and the Americas, SmartBuyGlasses has become the market leader in over 30 countries worldwide. With over 200 employees we retail the world's best eyewear brands including Ray-Ban, Tom Ford, Gucci and many more. SmartBuyGlasses has a young, international and entrepreneurial culture that promotes fast career progression and self-development. Passionate and effective employees are usually promoted quickly to managerial positions, operating teams with high degrees of responsibility.

For more information see: