Marketing Campaign Specialist

Job Description

Job Description

CDR General Services is looking for a Marketing Campaign Specialist to support our lead generation systems and create branded marketing assets in Baton Rouge, LA 70806 . This is a hands-on, on-site role ideal for someone early in their marketing career who enjoys both marketing operations and design production.

You’ll help keep our marketing workflows organized, support CRM and follow-up systems, and produce clean, on-brand visuals for marketing, sales, and recruiting efforts.

Responsibilities

Assist with lead capture pages and forms
Help manage appointment flows and follow-up sequences (email & SMS)
Support CRM pipeline organization and contact management in GoHighLevel
Monitor basic campaign performance (leads, conversions, activity)
Help compile weekly and monthly reports
Create branded graphics for social media, email campaigns, ads, and outreach
Produce simple one-pagers, flyers, and service visuals
Maintain design templates
Ensure all assets follow brand guidelines
Work with internal teams to deliver assets for outreach, presentations, and requests

Qualifications

1+ year experience in marketing, marketing operations, or digital marketing support
GoHighLevel experience (preferred) – workflows, forms, CRM/pipelines
Canva proficiency or similar image editing software (required); Adobe Suite is a plus
Strong organizational skills and attention to detail
Understanding of email and SMS marketing fundamentals
Ability to work on-site and collaborate in person with teams
Experience in staffing, recruiting, or B2B services (Preferred)
Basic familiarity with Zapier or Make (Preferred)
Basic knowledge of Meta or Google Ads platforms and tracking (Preferred)
Light video editing experience (CapCut or Adobe Express) (Preferred)

Experience:
GoHighLevel: 1 year (Required)
Email marketing: 1 year (Required)
Email Campaigns: 1 year (Required)
Marketing automation: 1 year (Required)