Director of Catering Sales

Seeking a dynamic and results-driven Director of Catering Sales to lead the sales efforts of a luxury off-premise catering company. This leader will be responsible for driving revenue growth, developing sales structure and SOPs, mentoring and coaching a high-performing team, fostering cross-department collaboration, and delivering exceptional client experiences.

Salary Range-$100K-$130K including commission

Director of Catering Sales Key Responsibilities

• Drive catering sales revenue through strategic business development, relationship building, and market expansion.
• Develop, implement, and refine sales processes, systems, and Standard Operating Procedures (SOPs) to improve efficiency, consistency, and accountability.
• Establish sales goals, KPIs, forecasting, and pipeline management practices.
• Recruit, train, coach, and mentor catering sales professionals to maximize performance and career growth.
• Cultivate relationships with corporate clients, event planners, venues, wedding professionals, and community partners.
• Lead contract negotiations and oversee the sales process from prospecting through event handoff.
• Partner closely with Culinary, Operations, and Event teams to ensure seamless execution and exceptional guest experiences.
• Analyze market trends, sales performance, and business opportunities to drive continuous improvement.
• Foster a culture of collaboration, professionalism, accountability, and luxury service excellence.

Director of Catering Sales Qualifications

• 5+ years of catering, hospitality, or event sales leadership experience.
• Proven success growing revenues and leading high-performing sales teams.
• Experience developing SOPs, sales systems, and operational structure.
• Strong leadership, coaching, communication, and negotiation skills.
• Experience within luxury hospitality, catering, hotels, resorts, or private clubs preferred.
• Knowledge of the Orlando market is a plus.