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Marketing Manager

PHIHONG USA

Job Description

Job Description

Marketing Manager or Marketing Director (DOE)

Role and Responsibilities:

  • Develop and implement the B2B marketing and communication strategy for Phihong on a global level.
  • Analyze marketing data to identify key insights, market trends, and best practices to inform strategic decision-making.
  • Collaborate with cross-functional teams to strengthen the Phihong brand message in the power supply market.
  • Lead product marketing strategy, working closely with sales to identify and attract the right customers for new products.
  • Define product positioning and ensure alignment with the needs of target audiences.
  • Work closely with global teams to ensure successful implementation of marketing strategies.
  • Oversee integrated communications, media strategy, and plans.
  • Develop and manage marketing materials, including corporate and product-related collateral, website content, and social media assets.
  • Manage executive communication for the senior leadership team, including presentation materials.
  • Present ideas and final deliverables to internal sales teams and communicate with sales leaders about event implementation.

Requirements:

  • Bachelor’s Degree in Communications, Journalism, Marketing, Business Administration, or a related discipline.
  • Minimum 5 years of experience in corporate/marketing communications or public relations management, either in-house or with an agency.
  • Strong analytical skills and experience in market research.
  • Experience in public speaking and demonstrated project management capability preferred.
  • Experience in the automotive industry is a plus.
  • Excellent communication and interpersonal skills, with sensitivity to international cultural differences.
  • Bilingual in Mandarin Chinese is a plus.

Benefits:

  • 401(k) matching
  • FSA Accounts
  • Dental insurance
  • Health insurance
  • Vision insurance
  • Life insurance
  • Paid time off

Phihong is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

This is a fully onsite position located in Fremont, CA; Monday- Friday from 10 am to 7 pm.

Vacancy posted 8 days ago
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