Technical Writer, Digital Marketing Specialist
Jobtailor
Responsibilities Support consistent company branding and messaging across all marketing channels. Write, edit, and proofread content for customer communications, internal messaging, and marketing collateral. Collaborate with the global communications team to share best practices and ensure alignment. Publish and update website content, assist with landing page creation, and coordinate with internal or external teams on improvements. Manage email automation tools, build workflows, segment audiences, and maintain nurturing sequences. Create, manage, and optimize email marketing campaigns including audience segmentation and content development. Execute SEO-aligned content updates to improve visibility and search performance. Manage annual content calendar and apply industrial writing expertise to develop clear, compelling content across various formats. Assist in the development of marketing and promotional materials including graphics, presentations, and printed assets. Partner with the commercial team to support campaign timelines and lead qualification. Requirements Bachelor’s degree in Marketing, Communications, Business, or related field 5+ years of experience in marketing or technical writing Strong writing and editing skills Proven experience writing for industrial, manufacturing, or technical audiences Ability to manage multiple projects and deadlines Experience with email marketing platforms (e.g., Constant Contact, Mailchimp, HubSpot) Familiarity with SEO best practices Basic graphic design skills (Adobe) Experience with analytics tools (Google Analytics, social media insights) #J-18808-Ljbffr Jobtailor
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