Director of Sales & Marketing

Description Our 5-star Marriott property, The Opus Westchester, Autograph Collection, is seeking an experienced Director of Sales & Marketing to lead the commercial engine of this luxury hotel in White Plains, NY. The ideal candidate will be an energetic, results-driven leader with a proven track record of driving revenue, building strategic partnerships, and elevating brand presence in the marketplace. We’re looking for a strategic and driven sales and marketing leader with a passion for luxury hospitality. Candidates should bring a strong track record of results and leadership in high-end hospitality. You’ll join a dynamic, collaborative leadership team and contribute to a positive, high-performance culture. This role offers the chance to shape the future of the brand in the region and beyond. Responsibilities Develop and execute a comprehensive sales and marketing strategy to drive revenue across all market segments: corporate, leisure, group, and catering. Cultivate and maintain strong relationships with key corporate accounts, meeting planners, and travel industry partners. Lead and inspire a high-performing sales and marketing team with a focus on results, collaboration, and creativity. Oversee the digital marketing strategy, ensuring optimal presence across all online channels, social media platforms, and luxury brand partnerships. Analyze market trends, competitive intelligence, and performance metrics to adjust strategy and seize new opportunities. Represent the hotel at key industry events, trade shows, and networking functions to position the property as the market leader. Partner with the General Manager and Executive Leadership Team on strategic planning and revenue management. Qualifications Minimum 5 years of experience in a senior sales leadership role within a luxury hotel or resort environment. Strong existing relationships within corporate, luxury leisure, and group segments in the NY Metro area. Recent (2021 - present) local market experience. Proven track record of consistently exceeding sales targets and delivering exceptional results. Inspirational leader with a collaborative, hands‑on style and the ability to foster talent. Expertise in digital marketing, brand positioning, and revenue optimization. Exceptional communication, negotiation, and presentation skills. Ability to thrive in a fast‑paced, entrepreneurial environment and adapt quickly to market dynamics. Benefits Highly competitive wages: $145,000 - $160,000 An exceptional benefit plan for eligible associates & your family members 401K matching program for eligible associates Flexible scheduling to allow you to focus on what is important to you. Discounts with our Crescent managed properties in North America for you & your family members For applicants who will be working in NYC, the anticipated compensation range for the position is $145,000.00- $160,000.00 annually; for applicants who will be working in New York, the anticipated compensation range for the position is $145,000.00 - $160,000.00 annually. The salary offered to a successful candidate will be dependent on several factors that may include but are not limited to years of experience within the job, years of experience within the required industry, education, work location, etc. Crescent Hotels is a multi-state employer, and the salary ranges indicated herein may not reflect positions that work only in other states. Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review Know Your Rights notice from the Department of Labor. #J-18808-Ljbffr