Senior Counsel, Marketing (Based in SF, LA or NY)

About Gap Inc. At Gap Inc., we create culture as much as we create clothes. Our ambition is to become a high‑performing house of iconic American brands that shape culture. Our portfolio—Old Navy, Gap, Banana Republic, and Athleta—each brings a distinct point of view to how we show up in the world and serve our customers. Old Navy democratizes style with quality and value for all. Gap champions originality through essential pieces that celebrate individuality. Banana Republic is rooted in a spirit of discovery, creating modern pieces inspired by craftsmanship and travel. Athleta champions the Power of She through confidence, strength, and movement. We’re driven by a shared purpose: to bridge gaps—between people, perspectives, and possibilities—to create a better world. We’re building a team that performs at a high level—people who think boldly, take ownership, and turn ideas into impact. If you’re ready to learn fast and help shape what’s next, you’ll fit right in. About The Role Gap is looking for an experienced transactional attorney with great marketing experience to join its Global Legal team. This position will work closely and provide strategic legal guidance to business partners for each of Gap’s purpose‑led, billion‑dollar lifestyle brands—Gap, Old Navy, Athleta and Banana Republic—as well as corporate functional teams including marketing, communications, procurement, technology, privacy, information security, finance, strategy, and human resources. The ideal candidate is a solution‑oriented strategic thinker with sound judgement, who will provide practical guidance and manage multiple complex and high‑value matters simultaneously and often under time pressure. What you’ll do Proactively engage with and support business partners on marketing initiatives, creative services and talent engagements. Draft, review and negotiate a broad range of agreements related to marketing initiatives, creative services, talent services, design collaborations, consulting services, new media, customer engagement tools, consumer‑facing AI experiences, and digital marketing platforms. Possess a learning and “can do” mindset with a willingness to adapt and support new areas of work. Manage numerous projects and complex matters simultaneously under deadline pressure. Support the legal team as appropriate in the evolution of our contract process and policies to enhance efficiency working with internal partners. Who you are JD required; licensed to practice law in the US with 10+ years of relevant experience in a reputable law firm and/or multinational companies required; in‑house experience greatly preferred. Experience in drafting, negotiating, counseling and problem‑solving a broad range of agreements relating to marketing and advertising is required. Experience working in digital media, including agencies and platforms, or marketing / adtech, a plus. Experience with complex talent agreements and related SAG‑AFTRA issues, a plus. In‑house experience and/or retail, commercial or consumer products, a plus. Practical mindset with the demonstrated ability to provide strategic counseling to business partners that balances legal considerations and business objectives, cutting through complexities deftly and driving to solutions. Excellent communication, collaboration, counseling, decision‑making, problem‑solving and influencing skills. Emotional intelligence and ability to work cross‑functionally with stakeholders at all levels and effectively navigate complex organizations. Excellent judgment and integrity with a demonstrated commitment to inclusion and community involvement/pro‑bono work. Salary Range: $195,000.00 – $253,500.00 Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or the minimum of the pay range (whichever is higher) based on city, county and state requirements. Benefits at Gap Inc. Merchandise discount for our brands: 50% off regular‑priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees. One of the most competitive Paid Time Off plans in the industry. Employees can take up to five “on the clock” hours each month to volunteer at a charity of their choice. Extensive 401(k) plan with company matching for contributions up to four percent of an employee’s base pay. Employee stock purchase plan. Medical, dental, vision and life insurance. See more of the benefits we offer. Gap Inc. is an equal‑opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long‑held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World’s Best Employers and one of the Best Employers for Diversity. #J-18808-Ljbffr Gap Inc.