Sales & Marketing Associate

Job Description

Job Description

As a Best of Hartford  organization, a career at Duncaster in more than just a place to work.  Here, you can fulfill your passion for helping others and become part of something meaningful that pays you back in inspiring, heartfelt ways you may have never experienced.

Duncaster offers residents a plan for life with independent living, assisted living, memory care and skilled nursing services all on a beautiful campus-like setting.  Our residents share a bond of mutual respect with our staff that builds memorable and lasting relationships.

Overview

The Sales & Marketing Associate is responsible for supporting the Sales and Marketing team in the development and execution of sales initiatives and marketing programs.

Essential Functions

• Acts as entry point for general inquiries and online requests and distributes to Sales and Marketing team based on level of care/product request including IL, Life Care, and any associated collateral.
• Supports planning and coordinates execution for marketing events both on-site and off-site events (e.g., managing room set up, culinary needs, tracking RSVPs and confirmations).
• Creates and deploys e-mail communications to prospective residents.
• Provides support and tracks key marketing initiatives including but not limited to direct mail, digital marketing, website, social media, and advertising.
• Coordinates resident pre-move-in paperwork for new residents (e.g., scheduling health assessments, preparing contracts, new resident welcome postcards).
• Provides timely updates of the CRM Database.
• Acts as the LifeCare on the Go liaison, including weekly communications, reservations and apartment readiness.
• Provides contracted marketing agency with regular updates on additions and removals for mailing lists. 
• Manages promotional materials, hospitality item procurement, marketing collateral materials and forms as well as assists with on-site photo and video shoots.
• Point of contact for sponsorship items/events (i.e., resident/staff/outside vendors).
• Performs other duties as assigned.

Education and Experience

• High School Diploma or equivalent is required.
• 1 year of sales or marketing experience is required. Experience in senior living is preferred. 
• Must be able to speak, read, and write the English language in an understandable manner.
• Must have strong working knowledge of Microsoft Office applications (e.g., Word, Excel, Outlook, PowerPoint).
• Organized, detail-oriented and able to handle a variety of tasks simultaneously.
• Excellent interpersonal and teamwork skills.
• Ability to answer questions about the sales process.
• Able to work collaboratively with a diverse group of internal and external constituents.

Hours

Full-time, 1st shift, 40 hours p/w: Monday-Friday, 8:30am - 5:00pm (Occasional evening and weekends, based on events).

Pay

$25.00 per hour

What are the benefits?

Working in a Life Plan community will bring out the best in you.  As a member of our team, you'll have the opportunity to pursue a truly rewarding career path, with multiple exciting benefits, including the following:

• 401(k) with match and profit sharing
• Medical, dental, and vision insurance available the 1st of the month after hire
• Flexible spending accounts
• Short-term and long-term disability
• Employee assistance program
• Paid time off
• Tuition reimbursement
• 10% tuition discount on all degree and certificate programs at Charter Oak
• Free Access to our Aquatic & Fitness Center & to our beautiful walking trails throughout our campus
• Discount employee lunches
• Duncaster Spotlight Employee Recognition Program
• Referral bonuses
• Free parking
• Shoes for Crews - discounted safety shoes for all staff
• Yearly performance increases plus additional bonus opportunities
• Employee Appreciation Events held throughout the year by our own “Funcaster” Committee