Outside Sales, District Manager - New England (West Bend)

Description

Outside Sales, District Manager - New England

At Delta Defense, you won’t just lead a sales team — you’ll lead a mission in the field.

As a District Manager in our Outside Sales organization, you’ll lead a team of driven sales professionals across New England, helping expand our reach and serve responsible firearm owners who believe in protecting themselves and the people they love.

This is a role for a leader who knows how to set the pace, coach with purpose, and build a team that wins the right way. You’ll drive territory growth, strengthen partner relationships, and help your team pursue ambitious goals with discipline, accountability, and follow-through.

If you’re energized by developing high performers, leading from the front, and doing meaningful work with a company that’s built different, this could be your next move.

Position Summary:

This role is responsible for leading and developing a team of Outside Sales Account Executives across a defined territory. As District Manager - New England, you will drive territory growth through disciplined prospecting, strong account management, and meaningful relationship-building with ranges, retailers, and industry partners.

You will set the standard for performance, accountability, and field execution while giving your team the coaching, support, and leadership they need to win. In this hands-on leadership role, lead with humility, build trust quickly, and commit to serving responsible firearm owners through strong partnerships and relentless follow-through.

• This position requires travel in the following territory: Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island, and Vermont
• Ideal qualified candidates reside in or near the territory above.

Essential Duties and Responsibilities:

• Travel within assigned territory at least 10 days per month, to include field visits with team members and official partners for relationship building and market development.
• Select, train, and develop outside sales account executives in assigned territory.
• Develop and implement a territory specific sales plan for maximum opportunity and consistent with company objectives. Assist in identification of new locations for expansion.
• Support the personal and professional development of direct reports through defined performance objectives and coaching. Maintain staffing levels through talent acquisition, development, and retention.
• Partner with region’s Sales Trainer to ensure success in the following deliverables:
  • Identification of target ranges and instructors
  • Communication of USCCA value proposition to range owners
  • Securing MSA/W9 documentation as a part of the Official Partner Program
  • Gaining access to classes
  • Improving conversion rates
• Assist and coach our outside sales efforts and construct sales development action plans designed to generate, pursue, and close deals. Develop and implement tailored strategies, including our range and retailer programs.
• Deliver training and facilitate weekly process improvement activity with your team that drives the creation and attainment of sales goals through membership growth and revenue performance.
• Serve as internal subject matter expert on outbound sales segments to include market requirements, applicable regulations, industry trends, competitors, and market conditions.
• Conduct quality audits of range and instructor satisfaction with the USCCA and assigned Account Executive.
• Follow established policies and procedures, holding the sales team accountable to them.
• Must be able to travel 50% of the time within the district. Requires evening and weekend hours to foster relationships with current and potential partners. Travel within the district and occasional travel to company headquarters or out of district for industry events.

Experience/Educational Requirements:

• Bachelor’s degree in Marketing, Sales, Business or related field or equivalent experience.
• Minimum of 3 years experience in leading others, preferably in a sales capacity.
• Minimum of 5 years outside sales experience. Preference will be given to candidates with demonstrated business-to-business sales and business development experience.
• Extensive Experience in sales goals forecasting and expense management.
• Familiarity with or experience in firearms industry and/or gun range and retailers is highly desirable.
• Must obtain or already possess home state Property and Casualty license (paid training provided). Licensing can be obtained during the on-boarding process.
• Strong leadership and motivational skills. High level of professionalism, discretion and confidentiality.
• Ability to work effectively with a diverse range of people at all levels and functions internally and externally.
• Knowledge of territory, related markets and clients.
• Captivating communication skills across written, verbal, listening, and presentation settings.
• Proficient in or ability to learn Microsoft Suite Products, Google Suite & Salesforce.
• Demonstrates the Core Values of Delta Defense LLC.

This role provides:

• Airfare and mileage reimbursement for all work-related flights, mileage and car allowance.
• Cell phone allowance.
• Company-provided computer equipment and branded apparel.
• Comprehensive benefits package.
• Paid training.

Compensation:

• Base annual salary: $62,315
• Commission: 1.75% of Total Contract Value (TCV) generated within your district
• This role is designed to reward high performance, with commission earnings expected to meet or exceed your base salary based on district growth and results. Your compensation is directly tied to the success of your district, giving you clear ownership of your income and rewarding the accountability, leadership, and impact you bring to the role.

Learn more and view benefits information at:

Delta Defense, LLC is the private company that provides Marketing, Operations and Customer Service for the U.S. Concealed Carry Association. The USCCA safeguards life, freedom, and finances for responsible American gun owners. Learn more about the USCCA at

Why Work at Delta Defense?

Because culture matters—and ours is legit.

• Fast-paced, mission-driven, and genuinely fun
• #25 on The Wall Street Journal’s 2025 Top 100 America’s Most Loved Workplaces
• Newsweek Top 100 America’s Most Loved Workplaces (2023 & 2024)
• Inc. 5000 “Fastest Growing Private Companies” – 14 years in a row

Most importantly, your work here actually matters.

You’ll help Americans protect themselves, their families, and their freedoms—every single day.

PM19

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Compensation details: 62315-62315 Yearly Salary

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