Experience Director
$115kPlaybook
Job Description
Job Description
Salary Range: $115,000 plus $4k annual bonus for top performance. With top performance, you are also eligible to become a shareholder in our company and earn equity.
Benefits: FREE employee-only medical coverage, a 4% employer 401(k) match, and FREE short-term disability. Other incredible benefits HERE.
Location: Boca Raton, FL. Exact location details will be shared as soon as they become available!
Work Hours: Monday-Friday with flexibility to accommodate evening events.
Reports to: Director of Client Delivery
Your Mission
Your mission is to own strategy, cross-functional integration, and overall asset performance across a large office campus in Boca Raton, FL. You lead the on-site amenity and events team (Manager of Community & Events, Wellness Program Manager, Experience Coordinator) and serve as the primary strategic liaison to Property Management and Ownership. By aligning programming, operations, amenity management, and partner relationships, you build a high-performing campus environment that delivers measurable ROI, elevated tenant retention, and 5-star guest experiences.
Your Focus:
As the ultimate curator of the site, you fuel connection, productivity, and tenant longevity by leading with a "house proud" mentality. You clear the way for your team and tenants, ensuring every operational detail across meeting spaces, fitness centers, and common areas is managed end-to-end so the complex machinery behind the scenes remains invisible. Remaining calm in the chaos, you foster a culture of excellence where spaces are perfectly staged and every community interaction is delivered with warmth, care, and presence.
Outcomes You’ll Deliver:- Team Leadership & Collaboration: Lead and manage the on-site team (Community & Events Manager, Wellness Program Manager, and Experience Coordinator) while establishing clear operating standards and accountability across all roles and services. Build a high-performing, hospitality-driven operating model that delivers a cohesive and consistent brand experience.
- Strategic Partnership: Serve as a strategic partner to your clients, aligning Playbook teams and our partners to ensure seamless daily operations and execution in support of service objectives. Develop and deliver monthly financial, operational, and impact reporting summarizing key performance metrics, revenue growth, and ROI for ownership and stakeholders.
- Stakeholder Integration: Act as the cross-functional leader responsible for integrating F&B operators, key partners, and retail tenants into the amenity program. Align sales, operations, marketing, and tenant programming to deliver a unified, well-executed experience. Build strong, trust-based relationships with corporate tenants, office managers, and executive leaders to drive building retention and satisfaction.
- Asset Strategy Execution: Own and execute the building’s asset and experience strategy, leveraging amenities, programming, and services to drive leasing velocity, tenant retention, and measurable return on investment. Own the campus P&L, vendor contracts, amenity budgets, and revenue performance across event spaces and wellness lines.
- Relationship Building & Reporting: Build trusted, long-term relationships with ownership, property management, leasing, and tenants. Proactively gather feedback, translate insights into tailored recommendations, and deliver clear reporting that demonstrates impact and value.
- Programming Strategy & Design: Oversee the development and execution of a balanced, annual campus calendar encompassing wellness, cultural, social, and professional experiences. Balance free tenant engagement activations with high-margin, revenue-generating commercial events. Evaluate event performance metrics continuously to optimize tenant participation, guest satisfaction, and commercial return.
- Marketing & Digital Tenant Experience : Own the promotion, adoption, and daily management of the tenant experience mobile app, driving high active user registration, event RSVPs, and amenity booking. Lead campus-wide marketing strategies—combining digital app notifications, physical signage, email campaigns, and promotional collateral—to ensure programming and amenities are highly visible to all members. Maintain 5-star brand standards across all digital communication touchpoints, marketing materials, and in-app content.
- 5+ years of management experience within the hospitality, workplace experience, amenity operations, event programming, or community-led environments, with exposure to commercial real estate strongly preferred.
- Demonstrated experience leading high-performing teams.
- Experience fully owning and managing budgets, and interpreting financial performance to inform operational and strategic decisions.
- Proven experience creating and presenting operational and financial reporting that summarizes key metrics, trends, and business impact.
- Proficient in corporate communication technology such as Google Suite and Slack.
- Comfortable using new and evolving technology systems for membership management.
- Confidence using marketing tools like Marq, Canva, or templated platforms.
- Experience working cross-functionally with internal teams and external partners to deliver high-touch, well-executed experiences.
- Comfort operating in a fast-paced, evolving environment with a high degree of ownership, autonomy, and accountability.
- Exceptional Hosting: You have a track record of staying tuned in to your guests, anticipating needs, exceeding service expectations, and making thoughtful decisions that balance hospitality, experience quality, and operational realities.
- Ownership & Entrepreneurial Mindset: In previous roles, you have embodied our Send It core value: taking full ownership of outcomes, operating effectively with minimal supervision, and making proactive, strategic decisions when launching, scaling, or improving programs.
- Organization & Removing Friction: You are an expert at managing multiple priorities with strong attention to detail and creating structure in fast-paced environments. You Pick Up An Oar by supporting your team through rigorous prioritization and high-quality follow-through, keeping everyone moving in one direction.
- Clear Communication & Trust: You have a track record of communicating with clarity and purpose to remove friction and solve problems fast. Your previous direct reports would say you excel at providing kind and timely feedback and build the deep trust necessary to create a seamless, high-performance environment.
- Innovation & Adaptability: You are known to bring energy, focus, and creativity to your work, pushing yourself to deliver something great, and not being afraid to leave your mark. You continuously improve processes and experiences, adapt quickly to new tools and systems, and apply a solution-oriented mindset to evolving challenges.
Our Core Values:
Playbook's culture is based on a shared respect for our lived values HERE. Fit with our values is a critical component of our hiring process, and you and all of our colleagues are expected to live our core values in interactions with team members, customers, and stakeholders. An assessment of how you have exhibited our values is also an important part of your performance review process.
Our Commitment To You:
Playbook is committed to building a team that represents a variety of backgrounds, perspectives, and skills. We know the more inclusive we are, the greater our impact will be!
A Quick Note About Salaries:
We list salaries based on a few key factors. These include location-specific budgets, market trends, team size, and the scope of the building. Since we’re a national company working with office properties of all shapes and sizes, the listed salary is tailored specifically to this role and may differ from similar-titled roles on our Careers Page. Curious or want to chat more about it? We promise to be open and transparent about these details throughout our interview process.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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