Director, Product Marketing

About SeekOut

SeekOutis redefining talent acquisition through Agentic AI, delivering transformative outcomes in speed, agility, quality of hire, cost efficiency, and candidate experience. Our portfolio spansSeekOutRecruit, an AI-powered SaaS platform that helps recruiters process thousands of applicants, search over 1B+ profiles, and run personalized outreach at scale, andSeekOutSpot, an AI recruiting service that delivers interview-ready candidates through agentic AI sourcing, screening, and outreach. Together they form theSeekOutRecruiting Platform, the AI-native system of action for modern talent acquisition.

About the Role

We’rehiring a Director of Product Marketing to drive the market narrative, positioning, pricing, and go-to-market for theSeekOutRecruiting Platform. Reporting to the CMO, you’ll be a leading voice on the market — what it wants, where it’s moving, and how we win — and you’ll translate that insight into launches, pricing, and enablement that drive adoption, expansion, and revenue.

This is a senior role at the intersection of Marketing, Product, and Engineering, and it is a hands-on individual contributor (IC) role.We’relooking for someone who loves being an IC: equally comfortable presenting category narrative and GTM strategy to senior leadership and rolling up their sleeves to ship the next launch and own product marketing for the platform end to end.

What You’ll Do

Positioning & Messaging

• Own the unified positioning and messaging architecture across theSeekOutRecruiting Platform: a single, differentiated story that ladders from corporate narrative down to product, feature, and persona.
• Craft persona-specific positioning that connects Agentic AI to theoutcomeseachaudiencevalues: agility and cost efficiency for CHROs/TA Leaders, speed and quality for Hiring Managers and Recruiters, and a seamless experience for Candidates.

Narrative & Market Intelligence

• Shape and present the corporate and category narrative to senior leadership, analysts, and press, positioningSeekOutas the AI-native leader in talent acquisition.
• Own the market map, including TAM/SAM/SOM, competitive and gap analysis, and a living SWOT, that guides whereSeekOutplays and where it wins.

Launches & Go-to-Market

• Own outcome-based launches end to end, measuring success by improvements in speed to hire, quality of hire, cost per hire, and candidate experience, not feature releases.

Pricing & Packaging

• Drive pricing and packaging strategy in partnership with Product, Finance, andmarketing leadership, backed by value and ROI models that justify premium positioning and arm the field to sell on value.

Cross-Functional Partnership

• Partner with Product and Engineering leadership to align positioning, pricing, launch, and GTM as one coherent strategy, and serve as the voice of the market in roadmap decisions.

Enablement & Demand Generation

• Build sales enablement assets (battlecards, ROI frameworks, demo scripts, pitch decks, and training) and partner with Demand Generation on campaign strategy and audience targeting.

Building the Function

• Establish the standards, operating rhythm, and metrics that define the product marketing function, setting the bar for howSeekOutbrings products to market.

What You’ll Bring

• 8+ years in B2B product marketing, with experienceoperatingat the Director level or above.
• Startup to mid-sized company experience is essential. You thrive as a hands-on operator in a fast-moving, resource-lean environment, not a large-enterprise setting with a big team behind you.
• Proven track record of building category narratives and leading outcome-based launches (beyond feature-driven releases) in fast-paced B2B SaaS, especially in AI or automation technologies.
• Deep expertise in enterprise software go-to-market: buyer personas, purchasing dynamics, pricing and packaging, and competitive strategy.
• Demonstrated success partnering with Product and Engineering to influence roadmap and bring products to market as one unified strategy.
• Fluency in market sizing and analysis (TAM/SAM/SOM, competitive and gap analysis, SWOT, and ROI modeling), translating data into clear, actionable recommendations.
• Exceptional executive communication and presence, with a proven ability to present to and influence senior leadership and cross-functional stakeholders.
• AI-forward operator who actively uses AI tools to elevate research, content, competitive analysis, and GTM execution.
• HR Tech or talent acquisition domain experience strongly preferred, ideally as part of your startup / mid-sized experience; experience with product-led or B2C viral growth is a plus.
• Bachelor’s degree in marketing, business, or a related field; MBA preferred.

Compensation & Benefits

Salary Range: $185,000 – $240,000 per year.

• Health benefits including medical, dental, vision, life insurance, healthsavingsand flexible spending accounts
• Stock Options
• Stipends for home office, education, and wellness
• Flexible paid time off
• Company paid holidays, including Juneteenth and Indigenous People’s Day
• Paid parental leave for birthing and non-birthing parents
• Retirement plan with company match
• In-officeperksinclude transportation & parking subsidies, daily lunch service, snacks & beverages, and wellness room

This position requires U.S. work authorization and is not eligible for sponsorship.

Equal Opportunity Employer

SeekOutcondemns discrimination, racism, and racial injustice in all forms. Committed to attracting andretaininga diversestaff,SeekOutwill honor your experiences, perspectives, and unique identity. Together, we strive to create andmaintainworking and learning environments that are inclusive,equitableand welcoming. We are accelerating our efforts through our products and policies totake actionand advance definitive, measurable policies and practices thateliminateracism and discrimination.

SeekOutis proud to be an equal opportunity employer. We are committed to the inclusion of all individuals and will make reasonable accommodations for qualified individuals with disabilities in our job application process. If you requireassistanceor accommodations toparticipatein the job application or interview process, please contact View email address on click.appcast.io