Director, Omnichannel and Digital Strategy

Director, Omnichannel and Digital Strategy New York, United States Company introduction: Compass Pathways plc (Nasdaq: CMPS) is a biotechnology company dedicated to accelerating patient access to evidence-based innovation in mental health. The Company is headquartered in London, UK, with offices in New York City in the US. We focus on developing novel treatments that have the potential to improve the lives of those who are suffering with mental health conditions and who are not helped by current treatments. We are pioneering a new paradigm for treating mental health conditions focused on rapid and durable responses through the development of our investigational COMP360 synthetic psilocybin treatment, potentially a first in class treatment. COMP360 has Breakthrough Therapy designation from the US Food and Drug Administration (FDA) and has received Innovative Licensing and Access Pathway (ILAP) designation in the UK for treatment-resistant depression (TRD) due to the pressing unmet need in this area. We are currently in phase 3 for TRD, have completed phase 2 studies for both post-traumatic stress disorder (PTSD) and anorexia nervosa and are planning a further late-stage study in PTSD. We envision a world where mental health means not just the absence of illness but the ability to thrive. - Compass Pathways. Job overview: The Director of Omnichannel and Digital Strategy will play a critical role in designing and executing the company’s digital engagement strategy to support the successful commercialization of Compass Pathways’ therapies. This leader will be responsible for developing an integrated omnichannel ecosystem that enables personalized, data-driven engagement with healthcare providers and key stakeholders. This role will oversee the development and deployment of digital platforms, AI-enabled decision engines, and marketing automation capabilities that power next best actions, targeted email campaigns, and scalable digital content delivery. The Director will partner closely with Commercial Operations, Marketing, IT, Analytics, and external vendors to build and operationalize the digital infrastructure required to support a modern pharmaceutical commercial organization. The ideal candidate combines strategic thinking with hands-on experience building digital capabilities, implementing AI-driven engagement tools, and managing cross-functional initiatives in a highly regulated pharmaceutical environment. Location: Hybrid in our New York City office or remote on the East Coast in the United States. Reports to: Senior Director, Commercial Operations. Roles and responsibilities (Include but are not limited to): Develop and execute Compass Pathways’ omnichannel engagement strategy to support commercial launch and long-term brand growth within the pharmaceutical market Design and implement digital ecosystems that enable personalized engagement across channels including email, web, CRM, field engagement tools, and marketing automation platforms Lead the development of next best action (NBA) capabilities using AI and advanced analytics to optimize healthcare provider engagement and field effectiveness Oversee digital campaign strategy including email marketing programs, triggered journeys, and audience segmentation aligned with pharmaceutical marketing standards Partner with Marketing and Medical teams to develop scalable digital content strategies and modular content frameworks that meet regulatory and compliance requirements Evaluate, implement, and manage digital platforms and software that support omnichannel engagement, marketing automation, and content management Collaborate with Commercial Analytics to integrate CRM data, behavioural data, and external healthcare datasets into engagement strategies Drive the adoption and optimization of AI-enabled tools that enhance personalization, predictive targeting, and campaign effectiveness Partner with IT and external vendors to build and deploy digital solutions while ensuring compliance with pharmaceutical regulatory, privacy, and data governance standards Develop measurement frameworks and dashboards to track omnichannel performance, campaign effectiveness, and customer engagement Support field teams by ensuring digital strategies integrate seamlessly with CRM workflows and sales execution Manage vendor relationships and budgets related to digital platforms, AI tools, and marketing technology solutions Candidate Profile: Bachelor’s degree in Marketing, Business, Data Science, Computer Science, or related field (MBA or advanced degree preferred) 8–10+ years of experience in omnichannel marketing, digital strategy, marketing technology, or commercial operations within the pharmaceutical or biotechnology industry Demonstrated experience designing and implementing omnichannel engagement strategies in pharmaceutical commercial organizations Strong understanding of pharmaceutical marketing regulations and compliance requirements (e.g., FDA promotional guidelines, MLR review processes) Experience implementing or managing marketing automation, CRM platforms, and digital engagement ecosystems commonly used in pharma environments Hands-on experience building or deploying AI-enabled tools or software capabilities that support next best actions, predictive targeting, or marketing optimization Strong understanding of data-driven marketing, customer journey orchestration, and campaign analytics in healthcare or life sciences Experience supporting pharmaceutical product launches or pre-launch commercial environments strongly preferred Excellent communication and stakeholder management skills and the ability to collaborate across marketing, sales, analytics, IT, and compliance teams Please note that the base salary range is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. Base pay is one part of the Total Package that is provided to compensate and recognise employees for their work and any role at Compass, regardless of the location, is eligible for additional discretionary bonuses and equity. Base salary per annum : $190,000 - $240,000 USD Benefits & Compensation: For an overview of our benefits package and compensation information, please visit "Working at Compass". Equal opportunities: Reasonable accommodation We are committed to building a workplace where everyone’s wellbeing matters. If you need reasonable accommodation during the interview process to be at your best, please let our recruiting team know. UK applicants We are proud of our commitment to diversity and equality (pursuant to the Equality Act 2010). We do not discriminate based upon race, religion or belief, colour, nationality, ethnic or national origin, gender, pregnancy or maternity, marital or civil partner status, sexual orientation, gender reassignment, age or disability. US applicants Compass Pathways is proud to be an equal opportunity employer. All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, religion, color, national origin, sex, ethnicity, age, disability, sexual orientation, gender identity, gender expression, military service, genetic information, familial or marital status, or any other status, category, or characteristic protected by applicable law. Sponsorship : Unfortunately, we cannot sponsor employment visas and can only accept applications if you have employment rights in the country to which you are applying. Data Privacy: All data is confidential and protected by all legal and data privacy requirements, please see our recruitment Privacy Notice to learn more about how we process personal data. Create a Job Alert Interested in building your career at Compass Pathways? Get future opportunities sent straight to your email. 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