Senior Business Analyst

Senior Business Analyst – Converged Advertising

When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your new role:

We are seeking a Senior Business Analyst – Converged Advertising to own and deliver product capabilities that support WBD's next-generation advertising platforms. This role is responsible for collaborating with key business stakeholders to generate business requirements based on use cases/user stories across converged planning, forecasting, yield optimization, and reporting systems, delivered as scalable, cloud-native solutions.

The Senior Business Analyst works closely with Product Managers, Sales, Operations, Engineering, and Data Science to ensure product requirements are captured accurately, and product capabilities align with established product strategy, revenue priorities, and advertiser outcomes within an assigned product domain.

Your role accountabilities:

• Product Requirements Gathering – Manage business and functional requirements for one or more business solutions by facilitating stakeholder interviews and workshops; translating needs into user stories, use cases, and acceptance criteria; validating scope and assumptions; and maintaining traceability from requirements through delivery and UAT.
• Product Roadmap Execution – Own and execute against feature roadmaps for converged planning, forecasting, and reporting systems, ensuring delivery aligns with monetization priorities, operational efficiency, and established product strategy.
• Cross-Functional Collaboration – Collaborate with Engineering, Data Science, and Client Engineering to deliver scalable, API-driven workflows supporting billions of monthly ad impressions across linear and digital platforms.
• Functional Testing – Perform functional testing and document workflow and configuration changes related to system and process adjustments based on proof-of-concept outcomes or business requirements.
• Client & Stakeholder Engagement – Translate advertiser, agency, and sales team needs into clear, actionable product requirements; ensure delivered features improve productivity and campaign performance for global sales and operations users. Provide a walk thorough of new functionality including both system functionality and region-specific recommended configuration and workflow.

Qualifications & Experience

• Education: Bachelor's degree in Business, Computer Science, Engineering, or a related discipline required; MBA or advanced technical certification a plus.
• Product Management Experience: 5+ years of business analyst or product management experience, preferably within advertising technology, SaaS, or enterprise platform environments.
• AdTech Knowledge: Familiarity with campaign management, forecasting, yield optimization, and converged linear + digital ad systems.
• Requirements Gathering: Demonstrated ability to drive stakeholder workshops, gather user stories/use cases, acceptance criteria, scope/assumption validation, and requirements traceability through delivery/UAT
• Product Delivery: Demonstrated ability to deliver complex, enterprise-scale product features in partnership with engineering teams, with measurable user adoption and business impact.
• Stakeholder Collaboration: Experience gathering business needs and aligning product execution with revenue objectives, operational efficiency, and client outcomes.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $98,910.00 - $183,690.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.